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Sales & Marketing Specialist
6 months ago
**Position**: Sales & Marketing Specialist
**Department**: Sales & Marketing
**Immediate Supervisor**: Director of Operations
**Summary**
The Sales & Marketing Specialist shall be responsible for Marketing WOW Liaising with external agencies and sales teams to ensure the successful execution of marketing strategies to sell homes in communities, as well as enhancing the value of the Dunsire Developments brand. The Specialist will be accountable for the timely execution of Sales and Marketing initiative, execution and schedules that deliver the right communication, and help deliver the right product to market, at prices that will attract purchasers and meets or exceeds sales and profit targets while improving the company’s competitive position in the marketplace.
**Core Competencies**
- Customer Focus
- **Communication**:
- Engaging and Energetic
- High Stress Threshold
- Teamwork
- **Quality Orientation**:
- **Time Management**:
- Adaptability / Flexibility
- **Creative and Innovative Thinking**:
- **Planning and Organizing**:
- **Maintaining Software**:
- Problem Solving
- Result Focus
- **Accountability and Dependability**:
- Ethics and Integrity
- Providing Consultation
- Leadership
- Sales Staff or Third-Party Management
- Development and Continual Learning
- **Marketing**
**Major Responsibilities**
- Working with external sales partners and internal departments to ensure seamless execution of Sales Targets and Marketing Strategies are executed.
- Responsible for creating Marketing Strategies with external agencies to drive sales results in collaboration with internal and external stakeholders.
- Accountable for working with the Director of Operations to create project schedules and ensure the timely execution while liaising with external resources.
- Accountable for the creation, printing, stocking, and execution of all Marketing Materials
- Accountable for the management of social media external agencies.
- Accountable for the set up, and presentation of Sales Centres, Off Site Sales location, virtual offices, and Model Home Sales Offices including Broker presentation events.
- Accountable for managing the creative branding story, all creative assets while meeting Dunsire branding guidelines.
- Accountable for the project schedule and full execution of all Sales Locations either online, in person or at temporary locations.
- Monitor competitor’s active communities, campaigns, and sales.
- Own and be accountable for sales and marketing budgets, forecast and actuals for all Sales & Marketing activities.
- Distribute Sales Documentation to internal team upon signing off all tentative deals, including distribution to Legal team upon Firm Sale.
- Help create and maintenance sales and marketing department processes and filing structure.
- Produce, proof, and maintain appropriate sales materials (pricing sheets, spec sheets, discount sheets, schedule of features, agreements of purchase and sale, Tarion documents etc.)
- Ensure presentation of signage on site, model homes, sales centers and the brand are properly represented at all exterior touchpoints.
- Plan and attend all launch events, phase release events, grand openings, model home releases and other events as required by the sales and marketing team as per budget.
- Prepare after event reports/presentations and engage in team discussions to show case results and best practices earned from the event.
- Source and manage the most suitable production and marketing vendors for all our marketing needs within a defined budget (i.e.: Printers, Signage Installers, A-frame, Flags, Swag, Trailers etc.
- Maintain great relationships with our vendors by communicating promptly and submitting necessary items on time.
- Ensures websites are up to date.
- MARKET WOW
**Job Requirements**:
- Minimum 2-3 years sales and marketing experience in the new home construction industry.
- Degree/diploma/certificate in Marketing, Communications Business, Advertising, or a related field, with a focus on Marketing is preferred.
- Experience working with social media management tools (Meta Business Suite, Sprout Social, Google, etc.) is an asset.
- Ability to set priorities, meet deadlines and manage multiple projects in a fast-paced environment.
- Ability to work both independently and as part of a team.
- Knowledge and ongoing curiosity of the marketing landscape including consumer behavior, media consumption, creative trends, and social media.
- Ability to successfully manage multiple tasks and priorities while using a well-developed problem-solving ability to resolve issues as they arise.
- Leads by example.
- Excellent organizational skills, including the tracking and control of costs and budgets. Detailed and thorough.
- Strong communication skills required, both oral and written.
- Willing to take responsibility and be held accountable for results.
- Strong written and verbal skills to communicate with all levels of the organization and executive team.
- D