Communications Advisor

3 weeks ago


Toronto, Canada City of Toronto Full time

**Job ID**: 38542

**Job Category**:Communications & Marketing

**Division & Section**:Strategic Public & Employee Communications, Communications

**Work Location**:City Hall, 100 Queen St W, M5H 2N2

**Job Type & Duration**:Full-time, Temporary (12 month) Vacancy

**Salary**:$86,500.00 - $108,459.00, Wage Grade 6.0

**Shift Information**: Monday to Friday, 35 hours per week

**Affiliation**: Non-Union

**Number of Positions Open**: 1

**Posting Period**: 15-June-2023 to 29-June-2023

**Communications Advisor, Media Relations & Issues Management**

The Media Relations & Issues Management unit is responsible for developing and delivering media relations and issues management strategies and activities for the City. The unit anticipates, monitors and works to mitigate issues and proactively engage with the media to build strong relationships and achieve balanced and informed coverage. The unit also acts as a lens to ensure the City’s reputation is upheld in relation to issues of public concern. Experience as a spokesperson is considered an asset for this unit.

Responsibilities for this role include:

- Developing and implementing strategic communication plans to promote balanced media coverage and enhance the City's reputation
- Cultivating and maintaining relationships with media outlets, journalists and interested parties
- Collaborating with cross-functional teams to ensure consistent messaging in media responses and materials
- Managing and responding to media queries and requests
- Writing, editing and reviewing media materials including news releases, media bulletins and advisories
- Monitoring media coverage and identifying potential issues to develop effective strategies to mitigate and manage reputational risk

In your cover letter, please specify the unit(s) you are interested in:
- Strategy & Relationships
- This section partners with divisions across the City and is responsible for communications planning and strategy. Communication Advisors in this section serve as project managers for communications planning and execution.- Public Education, Marketing & Creative unit

The Public Education, Marketing & Creative unit creates compelling narratives to inform and educate the public through traditional, social and digital advertising campaigns to achieve strategic objectives while reaching diverse audiences.
- Digital Engagement unit

The Digital Engagement unit is responsible for providing communications leadership and ownership of the City’s digital channels, including toronto.ca and corporate social media accounts. The unit directs the development of digital communications strategies and content and design standards that support corporate initiatives and brand values.
- Employee Communications unit

The Employee Communications unit is responsible for internal corporate communications and developing leadership communications on behalf of the City Manager (the leader of the Toronto Public Service) and senior leadership teams. The unit is also responsible for internal communications planning, execution, employer branding and champions internal programs and channels including the intranet.

**Key qualifications**:

- Post-secondary education in a discipline related to the job function (communications, marketing, public relations, journalism) or a combination of education, experience and transferrable skills
- Extensive experience (minimum five years) developing and executing communications strategies and plans and developing various communications materials
- Experience communicating effectively with wide and diverse audiences to communicate complex and nuanced messages in appropriate and easy-to-understand ways using plain language
- Experience developing communications strategies that effectively target diverse audiences in ways that are culturally appropriate and are accessible and inclusive
- Superior communication skills with excellent writing and editing skills for all media and audiences
- Ability to communicate effectively with all management levels
- Excellent organizational skills and attention to detail to prioritize and manage assignments and workload under tight timelines and competing deadlines

**Note To Current City of Toronto Employees**

**Hybrid Work Program**

The City of Toronto's Workplace Modernization Program is re-imagining how we work in our workplace. Its vision is to provide flexibility to our employees around how we work and where we work. It will also support a better work-life balance, improved job satisfaction and employee engagement. Improving the work experience is at the core of this program and everyone plays a significant role in its realization. We have introduced the Hybrid Work Program which supports a more modern and flexible way of working. The hybrid approach will allow us to keep the best of remote work while integrating the important aspects of in-person collaboration and team work.

The hybrid work model is a new way of working that, where operationally



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