Business Development/ Marketing
3 weeks ago
**Responsibilities**:
- They should be part of our customer calls and actively involved in the business development activities
- Collaborate with cross-functional teams, including marketing, design, and product, to develop content strategies that support business objectives and marketing campaigns
- Conduct research and gather data to inform content decisions and ensure accuracy and credibility
- Optimize content for search engine visibility and engagement metrics, including click-through rates, social media shares, and time on page
- Stay up-to-date with industry trends and best practices for content marketing and adjust content strategies as needed to maximize results
- Manage content calendars and production schedules to ensure timely delivery of content assets
- Use analytics and performance metrics to track the effectiveness of content and make data-driven recommendations for improvements
- Maintain brand consistency across all content and channels
- Collaborate with external partners, including freelancers and agencies, to augment content production as needed
**Requirements**:
- Bachelor's degree in marketing, communications, journalism, or a related field
- 1 years or less of experience in content creation and strategy for B2B businesses.
- Proven track record of creating high-quality content that drives engagement and meets business objectives
- Excellent writing and editing skills, with the ability to adapt to different tones and styles
- Strong project management and organizational skills, with the ability to manage multiple projects and deadlines simultaneously
- Familiarity with content marketing tools and platforms, such as Google Analytics, WordPress, and social media management tools
- Understanding of SEO best practices and experience optimizing content for search engines
- Ability to collaborate effectively with cross-functional teams and external partners
- Strong attention to detail and commitment to quality
- Excellent communication and interpersonal skills
**Job Types**: Full-time, Internship / Co-op
Contract length: 3-4 months
**Salary**: $19.00-$21.00 per hour
**Benefits**:
- Paid time off
Schedule:
- Monday to Friday
Ability to commute/relocate:
- Mississauga, ON L4W 5J1: reliably commute or plan to relocate before starting work (required)
Application question(s):
- Are you able to work as a co-op student per course requirements?
**Education**:
- Bachelor's Degree (preferred)
Willingness to travel:
- 100% (preferred)
Work Location: In person
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