Communications Specialist
5 months ago
At Doctors of BC our vision is to promote a social, economic, and political climate in which members can provide the citizens of BC with the highest standard of health care, while achieving maximum professional satisfaction and fair economic reward.
Together, we make a difference so our doctors can make theirs. Join us today
**THE JOB: Communications Specialist**
The starting salary range falls within the minimum to mid-point of the salary range.
Starting Salary Range: $62,703 -$ 78,380
Reporting to the Manager, Communications, the Communications Specialist is a central and proactive figure in the department, tasked with developing and executing advanced communication strategies for both internal and external audiences. This role encompasses a broad spectrum of responsibilities, including promoting advocacy work, enhancing employee engagement, managing organizational change communications, and shaping the public image of the organization. The Specialist will lead efforts in addressing complex issues, leveraging strategic insights, and innovative communication solutions to support the organization's objectives and maintain its reputation across various platforms. With a high level of autonomy and accountability, this role requires collaboration across teams and effective stakeholder engagement to ensure strategic alignment and the promotion of an informed membership and organizational culture.
***KEY RESPONSIBILITIES**:
- Lead the development and implementation of comprehensive communications strategies across various platforms to support organizational objectives and enhance stakeholder engagement.
- Collaborate with departmental teams and committees to ensure alignment with broader organizational goals, integrating corporate strategies into specific and detailed communications plans.
- Provide expert advice on managing complex, high-visibility issues and crises, including developing contingency plans and proactive risk management strategies.
- Assist with media relations inquiries, key messages and Presidential and executive correspondence where required.
- Oversee responses to unprecedented issues, coordinating with relevant teams for cohesive and effective communication and damage control.
- Direct the creation of diverse content (written, digital, multimedia) that engages internal and external audiences, maintaining consistency with the organization’s brand and messaging standards.
- Evaluate content performance and audience engagement to inform future content strategies, using analytics and feedback to drive continuous improvement.
- Act as a communications expert within the organization, providing guidance and oversight to various teams on communications best practices and strategies.
- Facilitate workshops and training sessions for staff to enhance communications skills across the organization, contributing to the professional development of team members.
- Explore and integrate new communications technologies and platforms to enhance the organization’s reach and engagement with diverse audiences.
- Lead initiatives to refresh and innovate existing communications channels and tools, ensuring the organization stays at the forefront of communications trends.
- Develop and maintain relationships with key external stakeholders, including media, government bodies, and partner organizations, to enhance the organization’s public image and advocacy efforts.
- Coordinate with internal teams to ensure a unified approach to stakeholder communications, aligning messages and leveraging opportunities for collaboration.
- Provide strategic communications advice to senior management and department heads, assisting in the formulation of responses and key messages to critical issues and opportunities.
- Regularly report on communications activities and outcomes, assessing the impact of strategies on organizational objectives and stakeholder engagement.
**WHAT SUCCESS LOOKS LIKE**
**Analytical Thinking (I)**:
- Coordinates information gathering and reporting, reviews trends and compares to expectations.
- Defines priorities within performance objectives and prioritizes multiple issues and opportunities.
- Conducts research to define problems and prepares responses to anticipated questions.
- Anticipates issues that are not readily apparent, identifies root causes and effects, and considers the possible outcome of potential solutions.
- Reports and identifies areas that need guidance in order to resolve complex issues.
- Thinking strategically around communications goals and objectives to ensure best practices are employed and comprehensive plans are developed and implemented.
**Building Relationships (A)**:
- Sets objectives necessary for obtaining feedback and assistance.
- Shares ideas, issues, and opportunities with members of personal network.
- Seeks referrals from others with relevant expertise and influence.
- Attends and maintains relationships with relevant formal and informal professional g
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