Lead Generation Specialist

2 months ago

Cambridge, Canada 401 Auto Full time

At the 401 Group of Companies, we want to focus on not who you are, but who you CAN be We strive to hire exceptional employees who see themselves as _trailblazers, trendsetters, creators, do-ers, catalysts, go-getters, and influential leade_rs in all aspects of who they aspire to be daily.

**Location: 2200 Eagle Street North, Cambridge, ON**
- **_No ability to work from home or remotely_**

**Hours: Monday - Friday**

**Compensation: $60,000-65,000 per year plus multiple monthly bonus opportunities**

Are you a master of all things Google Ads? Do you possess an analytical mindset, a strategic approach, and a passion for driving digital advertising success? We are seeking to add a forward-thinking, creative Lead Generation Specialist to our growing team This individual will work closely with our Director to ensure quality leads are flowing in 24/7 to support our business needs. We are keen to find someone who is passionate about analytics, enjoys making positive business impacts and will help us continue to diversify our lead generation strategies.

**What You Will Be Doing**:

- Build campaigns and manage lead generation marketing platforms (ie: Google, Facebook, TikTok, etc.) to transform contacts into customers for life
- Develop comprehensive Google Ads strategies aligned with company goals and objectives
- Create rich and meaningful content that attracts our target audience
- Fulfill the lead pipeline to deliver quality leads to the Sales Teams
- Drive inbound leads from our websites for our Sales Teams
- Split test landing pages and multi step lead capture forms
- Design ad creatives and high converting landing page layouts
- Measure, review and speak to the effectiveness of lead generation on a consistent basis
- Work with the marketing team to create and deliver multi-channel programs that drive new revenue and accelerate the sales pipeline
- Support maximizing ROI and budget tracking
- Conduct market research activities to boost qualified leads
- Provide campaign performance recommendations and provide solutions to increase conversions
- Escalate concerns around ad’s being removed, not working properly and/or producing leads as expected
- Other duties as assigned

**What You Bring to the Table**:

- 3-5 years of previous lead generation marketing experience
- Deep understanding of search optimization
- Proven experience as a Google Ads Specialist or in a similar role, with a track record of successful campaign management and optimization
- In-depth knowledge of Google Ads platforms, tools, and best practices
- Previous automotive lead generation experience is a considerable asset
- Previous experience of lead generation on alternative social media platforms like TikTok, Snap Chat and native platforms like Taboola are considered an asset
- Exceptional understanding of content and conversion strategies
- Strong understanding of marketing at different stages of the lifecycle and buyer journey and the connection between demand generation and revenue growth in a automotive sales quota driven environment
- Ad and landing page copywriting is an asset
- Excellent communication skills - interpersonal, verbal and written
- Strong attention to detail and proactiveness
- Results oriented, ability to multi-task and handle positive pressure
- A valid G Driver’s License and acceptable driving record
- Willingness to be flexible with after hours follow up and monitoring

**So **why work for us?**
- The 401 Group of Companies is privately owned and 100% Canadian
- 20+ State-of-the-art facilities including a "google like" call centre and an 80,000 sq ft. centralized service "Hub"
- A high energy, fast paced and fun work environment with various initiatives and rewards
- Individual and team-oriented coaching, mentoring, and training
- Opportunities for career path planning, growth, and advancement from within
- Health & wellness benefit enrolment opportunities
- Employee referral bonus opportunities
- Employee pricing on parts, service and at the Blackshop Restaurant and Wine Bar
- A corporate swag e-site for employees exclusively
- Perkopolis enrollment
- On-site Parking

The 401 Group of Companies, is proud to be recognized as one of Canada's fastest growing Elite Business Management Groups offering a full line of automotive, recreational vehicle, powersport and marine products and services. Our headquarters is located in the thriving city of Cambridge, Ontario. Our brands include but aren't limited to Kia, Mitsubishi, Volkswagen, Hyundai, Subaru, Honda, Nissan, Chrysler, Jeep, Dodge, Ram, Yamaha, 401 Auto Financing, CampMart and Grand River Boats.

If you have a growth mindset like us, we'd love to see your resume and have a conversation. Opportunities at the 401 Group of Companies are endless

  • Lead Generation Specialist

    3 weeks ago

    Cambridge, Canada 401 Auto Full time

    At the 401 Group of Companies, we want to focus on not who you are, but who you CAN be! We strive to hire exceptional employees who see themselves as _trailblazers, trendsetters, creators, do-ers, catalysts, go-getters, and influential leade_rs in all aspects of who they aspire to be daily. **Location: 2200 Eagle Street North, Cambridge, ON** - **_No...

  • Lead Generation Specialist

    5 days ago

    Cambridge, Canada VIG Solutions Full time

    VIG Solutions, an industry leader in providing off-lease and refurbished computers to the North American Education market, is offering an exciting opportunity for a Lead Generation Specialist in the Cambridge Ontario office. We are searching for ambitious individuals, ready to begin a career in the dynamic technology industry. Responsibilities will...

  • Lead Generation Specialist

    5 days ago

    Cambridge, Ontario, Canada VIG Solutions Full time

    VIG Solutions, an industry leader in providing off-lease and refurbished computers to the North American Education market, is offering an exciting opportunity for a Lead Generation Specialist in the Cambridge Ontario office. We are searching for ambitious individuals, ready to begin a career in the dynamic technology industry.Responsibilities will Include:...

  • Sales Lead Generator

    2 months ago

    Cambridge, Canada REA Elektronik Canada Ltd Full time

    Job Overview: We are seeking a highly motivated Lead Generation Specialist to join our team. As a Lead Generation Specialist, you will play a crucial role in driving business growth by identifying and qualifying potential customers. Your primary responsibility will be to generate leads and set appointments for our sales team. This is an excellent opportunity...

  • Telemarketer / Lead Generator

    1 week ago

    Cambridge, Canada REA Elektronik Canada Ltd Full time

    Qualified Lead Generation Specialist Overview: **Responsibilities**: - Conduct market research to identify potential leads and target customers - Qualify leads and set up appointments for the sales team - Collaborate with the sales team to develop strategies for lead generation - Maintain accurate records of lead interactions in the CRM system - Provide...

  • Telemarketer / Lead Generator

    2 weeks ago

    Cambridge, Canada REA Elektronik Canada Ltd Full time

    Lead Generation Specialist Overview: **Responsibilities**: - Conduct market research to identify potential leads and target customers - Qualify leads and set up appointments for the sales team - Collaborate with the sales team to develop strategies for lead generation - Maintain accurate records of lead interactions in the CRM system - Provide feedback to...

  • Telemarketer /lead Generator

    2 weeks ago

    Cambridge, Canada REA Elektronik Canada Ltd Full time

    Lead Generation Specialist Overview: **Responsibilities**: - Conduct market research to identify potential leads and target markets - Qualify leads through effective communication and relationship-building - Collaborate with the sales team to develop strategies for lead generation - Utilize HUBSPOT CRM software to track lead progress and...

  • Lead Alterations Specialist

    3 weeks ago

    Cambridge, Canada David's Bridal Full time

    At David’s Bridal, we empower our customers and our employees to stay true to their dreams and find the one, whether that means the wedding dress that matches her personal style—or the career that’s a perfect fit. We’re looking for leaders with diverse backgrounds and fresh ideas to help create a uniquely personal retail experience. Join a company...

  • Lead Generator

    2 months ago

    Cambridge, Canada REA Elektronik Canada Ltd Full time

    **Duties**: - Conduct market research to identify potential leads and target markets - Utilize lead generation tools and platforms to gather contact information of potential prospects - Qualify leads by assessing their needs and determining their level of interest in our offerings - Collaborate with the sales team to provide them with qualified leads for...

  • Lead Project Controls Specialist

    2 months ago

    Cambridge, Canada BWX Technologies Full time

    BWXT Canada Ltd. is a world leader in design, engineering, manufacture, construction and service of nuclear power generation equipment. As a supplier of innovative, high-quality nuclear components and services we cater to a worldwide customer base. We take great pride in supplying highly engineered solutions that allow our customers to compete within the...

  • Sales Lead Generator

    2 weeks ago

    Cambridge, Canada REA Elektronik Canada Ltd Full time

    Job Summary: **Responsibilities**: - Conduct market research to identify potential leads and target markets - Utilize various sales tools and platforms to generate leads and manage customer relationships - Collaborate with the sales team to develop strategies for lead generation - Maintain accurate records of all lead generation activities in HUBSPOT CRM...

  • Lead Project Controls Specialist

    4 days ago

    Cambridge, Ontario, Canada BWX Technologies Full time

    BWXT Canada Ltd. is a world leader in design, engineering, manufacture, construction and service of nuclear power generation equipment. As a supplier of innovative, high-quality nuclear components and services we cater to a worldwide customer base. We take great pride in supplying highly engineered solutions that allow our customers to compete within the...

  • Lead Alterations Specialist

    5 days ago

    Cambridge, Ontario, Canada David's Bridal Full time

    Essential Job Functions: Welcome all customers with genuine, and friendly enthusiasm over the phone and in person, communicates clearly and concisely adapting style to suit customers by problem solving, excellent phone skills and resolving conflict. Responds promptly to all customer questions by providing product and service information. Drives...

  • Marketing Specialist

    3 weeks ago

    Cambridge, Canada Altruck International Truck Centres Full time

    Altruck International Truck Centres is currently seeking a **Marketing Specialist **for our company. The working location will be out at our **Kitchener** location. Hours of this position will be **Monday to Friday 8:00 am to 4:30 pm.** Summary: The Marketing Specialist position is responsible for the vision, leadership, and execution of internal and...

  • SEO & Marketing Specialist

    2 months ago

    Cambridge, Canada Lebada Motors Superstore Full time

    We are seeking a highly skilled and experienced SEO Specialist to join our team. As an SEO Specialist, you will be responsible for optimizing our website and driving organic traffic to increase visibility and rankings on search engine results pages. This is a full-time position. **Duties**: - Conduct keyword research to identify target keywords and...

  • Google Ad Specialist

    2 months ago

    Cambridge, Canada 401 Auto Full time

    At the 401 Group of Companies, we want to focus on not who you are, but who you CAN be! We strive to hire exceptional employees who see themselves as _trailblazers, trendsetters, creators, do-ers, catalysts, go-getters, and influential leade_rs in all aspects of who they aspire to be daily. **Location: 2200 Eagle Street North, Cambridge, ON** - **_No...

  • Google Ad Specialist

    1 week ago

    Cambridge, Canada 401 Auto Full time

    At the 401 Group of Companies, we want to focus on not who you are, but who you CAN be! We strive to hire exceptional employees who see themselves as _trailblazers, trendsetters, creators, do-ers, catalysts, go-getters, and influential leade_rs in all aspects of who they aspire to be daily. **Location: 2200 Eagle Street North, Cambridge, ON** - **_No...

  • Marketing Specialist

    2 weeks ago

    Cambridge, Canada Altruck International Truck Centres Full time

    Altruck International Truck Centres is currently seeking a **Marketing Specialist **for our company. The working location will be out at our **South Western **locations. Hours of this position will be **Monday to Friday 8:30 am to 5:00 pm.** Summary: The Marketing Specialist position is responsible day-to-day marketing tasks, drive our digital marketing,...

  • Marketing Specialist

    5 days ago

    Cambridge, Ontario, Canada Altruck International Truck Centres Full time

    Altruck International Truck Centres is currently seeking a Marketing Specialist for our company. The working location will be out at our Kitchener location.Hours of this position will be Monday to Friday 8:00 am to 4:30 pm.Summary:The Marketing Specialist position is responsible for the vision, leadership, and execution of internal and external marketing...

  • Polish Concrete Specialist Lead Hand

    7 days ago

    Cambridge, Canada BNE Concrete Floors & Coatings Full time

    Lead Hand Our Cambridge based company specializes in polished concrete and epoxy flooring systems. We are looking to keep up with demand by adding an experienced Lead Hand to our team. We are a unionized company. We take pride in providing a secure work environment. We offer steady hours with plenty of opportunities for overtime year-round. We want to see...