Junior Content Strategist

2 weeks ago

Toronto, Canada DEPT® Full time

**WHO ARE WE?**

The bigger picture**: DEPT® **is a pioneering technology and marketing services company that creates integrated end-to-end digital experiences for brands such as Google, TikTok, eBay, ASOS, Zoopla, Twitch, Patagonia and many, many more.

Our team of 4,000+ digital specialists across 30+ locations on five continents deliver pioneering work on a global scale with a boutique culture. We live and breathe our _'big enough to cope, small enough to care'_ ethos, providing an inclusive, supportive and an exciting place to accelerate your career.

This role is part of our Personalised Creative team. We create emotive yet conversion-focused ideas, products and campaigns at scale and speed. Our specialty is hyper-personalised, digital communications that change perceptions, shape new behaviours, and shift market share for our clients including eBay, Ancestry, Walmart, and more

**JOB PURPOSE**:
Your primary focus will be developing content strategies for various channels across the customer lifecycle for various clients. This is an exciting opportunity to influence the shape of content for some of the world's leading brands, deliver creative guidance to engaged clients globally, and strengthen the experience for millions of customers.

Working closely with digital strategists, design, copy, and client stakeholders, you will help define best practices and create go-forward recommendations for content across multiple channels. You'll present on and guide the execution, testing, and rolling out of your recommendations. You'll also take point on documenting and governing the best practices you help identify (through style guides, tone of voice guidance, content calendars, taxonomies, etc.)

A highly visible, cross-functional role, you'll share your expertise with stakeholders across Creative and Strategy teams, contributing to the growth of Content Strategy at DEPT.

This is a 12 month fixed term contract.

**KEY RESPONSIBILITIES**:

- Develop content strategies for various channels and platforms, with a focus on CRM, Display, and Social
- Audit existing content and customer journeys to inform your strategies
- Conduct research through a variety of methods (ex: data analysis, interviews, etc.)
- Thoughtfully document your findings and recommendations in decks
- Clearly communicate your work via in-person/virtual presentations with internal and external stakeholders
- Contribute to internal and external team meetings, facilitating conversations around content strategy
- Ensure timely progress through collaboration with internal team, cross-functional partners, and account managers
- Share ideas and industry trends on content strategy to colleagues through informal communication and formal presentations and training sessions.

**SKILLS AND PREVIOUS EXPERIENCE**:

- 1+ years of experience as strategist, content strategist, or content manager
- History of agency and client-facing work
- Quick, eager learner
- Familiarity with the technical aspects of content (code, metadata, automation)
- Experience with creative AI generation
- Experience with brand storytelling and creative concepting
- Experience working with UX designers, copywriters, and developers a plus.
- A curious, original thinker who can develop and communicate strategies that provide real value to our clients.
- Understanding of marketing, creative, communications, and business
- A track record of creating customer-centric work efficiently and effectively, in collaboration with a cross-functional team
- Stellar communication (written, verbal, in-person/on-camera) and presentation skills
- A positive, enthusiastic collaborator who builds rapport quickly and maintains great relationships with their clients and colleagues.

**WE OFFER**:

- 15 days paid holiday exclusive of bank holidays
- Full dental and healthcare cover
- Mental health support
- A flexible, hybrid working policy
- Possibilities to do what you do best and to develop your skills further with training, development and certifications
- Buddy Program: You will be paired with a 'Buddy' to help you through your first weeks' at DEPT®
- Annual trip to the DEPT® Festival in the Netherlands: a chance to meet other people in DEPT®, see great talks from industry leaders, and have an all-expenses-paid weekend of fun
- Global Annual DEPT® Cares Day which cadets can donate their skills to support local charities
- Other soft benefits including, refreshments provided in the office and a social calendar with weekly and monthly events on a team or agency level

**DEPT® **is committed to making a positive impact on the planet and since 2021 has been Climate Neutral and B Corporation certified.

Learn more about our diversity, equity, and inclusion efforts here.

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