Field Sales Representative
2 weeks ago
Reporting to the Regional Sales Manager (BC/MB/SK/YK), the Field Sales Representative - Saskatchewan is responsible for maximizing volume and share and to enhance the company's position for future growth through sales to retail stores in the province. Critical to the success of the role is implementing tools and programs as discussed with the Regional Manager and West retail team.
**Key Responsibilities**:
- Develop strong, long-term relationships with Cannabis retail teams - budtenders, store managers and inventory managers;
- Create a strategic routing based on assigned stores in a sales territory that aligns with objectives, market priorities and volume opportunities;
- Achieve distribution, visibility, and budtender recommendation objectives, that ladder up to overall sales and market share targets;
- Build and deliver presentations and use effective selling techniques to introduce products, features and benefits and educate store staff;
- Utilize CRM software to keep accurate records for contact management and use best practices for route planning, call frequency and tracking performance against objective;
- Leverage distribution and provincial data to identify gaps and opportunities within a sales territory;
- Negotiate and activate merchandising programs for retail partners;
- Work collaboratively with the BC retail team to create a strategy to maximize reach, store impact and prioritize high volume and potential accounts;
- Filter market opportunities and competitive insights to Sales Manager, Corporate Accounts and BC retail team on monthly call frequency;
- Keep accurate records in CRM system including key contacts, the decision makers and key relationships;
- Train and educate the retailer staff personnel;
- Make field calls and track activities in each account;
- Prepare and submit weekly reporting to management summarizing results against objectives;
- Track and report on inventory (own and competitive);
- Implement ongoing programming and product specific focus tools at retailers;
- Analyze needs of retail stores and teams and develop solutions;
- Collaborate with retailers to implement sales floor displays to ensure OGI products are maximized on shelf;
- Monitor and track performance to objectives;
- Work with the Regional Sales Manager to ensure best practices are utilized and all engagement activities are within company and provincial guidelines.
**Qualifications**:
- A minimum of 2-3 years of retail/sales experience, cannabis retail experience preferred;
- Knowledge of cannabis market and trends considered an asset;
- Results-driven mindset, with an ability to develop solutions and strategy around given objectives;
- Strong customer service and interpersonal communication skills;
- Ability to create relationships with retail staff and decision makers;
- Comfortable analyzing data and leveraging sales tools to create a powerful portfolio selling story, becoming a customer preferred resource at retail;
- Ability to work independently and collaboratively;
- Valid drivers license required.
Organigram is an equal opportunity employer.
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