Account Executive, Social
6 months ago
**Company Description**
A three-time SABRE Canadian Agency of the Year winner (2015, 2016, 2019) North has achieved unprecedented success since launching in 2011. North disrupts the industry with its approach to PR, influencer, social and digital, establishing itself as a Canadian agency leader.
Where other agencies begin to stagnate, North has found the sweet spot between boutique and large agency: this ‘twelve-year-old start-up’ is running on fresh momentum.
What’s the secret? While a slew of major new clients are tapping the team for their unique blend of expertise, many of North’s "OG" clients are expanding their work with the agency, fuelling organic growth.
We're an agency all about taking risks, thinking big and a true belief that good ideas can come from anywhere.
(And yes, the rumours are true: North is a "No timesheet agency.")
As an **Account Executive**, **Social & Influencer**, you will be working as part of a collaborative account team that develops and delivers strategic, creative client programs. Your job is to tell the client’s story and relentlessly pursue the best ROI, with a focus on driving important and exciting content across all brand social platforms to influence, inspire, educate and engage your audience on a variety of topics.
An essential ingredient of your success is the ability to partner and collaborate with several internal and external stakeholders. We’re looking for a passionate team player with a strategic and creative mindset who can create cross-channel media strategies for our clients.
**POSITION OVERVIEW**
- Help develop fully integrated communications including social media and influencer programs for world-class brands
- Assist with social advertising strategies to support client campaigns
- Experience and passion for creating and executing Influencer Marketing programs
- Manage multiple facets of client programs including research and insights, strategy development, campaign and creative execution, social advertising, analytics, and reporting
- Project manage and coordinate elements of campaigns
- Leverage metrics and research where appropriate to define and track performance against client objectives
- Develop & track editorial calendars for Brand Channels and live event coverage
- Contribute to the direction of visual brand content based on client objectives (including video and short format content) working with our creative team
- Ongoing tracking of industry & brand best practices
- Participate in agency-wide brainstorming sessions
- At least 2-3 years of experience in a PR or Influencer agency
- Genuine curiosity about how technology and innovation affects how we communicate and evolves social behaviors
- Bachelor’s & post-graduate degree in Communications, Advertising, Media Studies or a related field
- Passionately committed to collaboration
- Excellent cross-functional leadership, presentation and communication skills; dynamic team player
- Shows strong initiative as an entrepreneurial thinker taking independent actions and calculated risks
- Superior time management and organizational abilities
- Strong proficiency in social platforms (Facebook, Twitter, YouTube, Instagram, Tumblr, WhatsApp, Snap, TikTok etc.), effective measurement frameworks for social programs
- Strong interpersonal abilities to effectively manage internal and external relationships, vendors and agency partners that align to your responsibilities
- Experience pitching, negotiation and contracting influencers and/or content creators
- Comfortable hosting briefing calls with influencers/agents to ensure influencer/creators are adhering to brand guidelines
- Relationships with influencer or influencer agencies a plus
- Ability to be flexible in a changing work environment and work well under pressure
- Skilled at analyzing data, deriving insights and building recommendations to help evolve client work
- Refined understanding of community management
- Proficiency in Photoshop is an asset
**Additional Information** What we’re offering**:
- Meaningful work where you can have a direct impact working on some of the biggest brands out there
- A culture of entrepreneurship, creativity, growth and collaboration
- Work with top talent at an award-winning agency on a serious growth trajectory
- A focused commitment to career development and personal success - let us help you
- Highly competitive compensation and benefits package including substantial time off policies (like really. It’s a big deal)
- All staff meetings so you’re always in the know
Thank you very much for your interest in working with us. We look forward to meeting you
NORTH STRATEGIC, MSL CANADA, NOTCH VIDEO, and MSL STUDIOS are committed to workplace diversity and will provide reasonable accommodation upon request to applicants with disabilities throughout the hiring process.
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