Digital Marketing Project Manager and Team Lead

2 weeks ago

Vancouver, Canada 3D Lifestyle Full time

**3D Lifestyle is Canada’s fastest growing Medical Aesthetics & Therapeutic Wellness Brand. Its uniqueness is an aggregated platform tied into our chain of medical clinic(s) that offers a one of a kind membership based subscription model, which allows members to book Medical Aesthetic Treatments and Therapeutic Wellness Treatments.**

**Responsibilities**
- Be able to Market company services by self developing and implementing marketing and advertising campaigns.
- Tracks progress through an array of new customer conversion and existing clinical member retention data, maintains promotional materials inventory monthly and quarterly, efficiently plans future execution of forthcoming campaigns with rest of the marketing team members, maintains databases, and prepares report(s).
- Ability to prepare content and manage social media accounts with trendy posts for the Medical Aesthetics Landscape.
- Keeps promotional materials ready by coordinating requirements with the graphics department, Content/ Copywriter, lead generation specialist and placing any campaign execution orders, and verifying costs receipts.
- Supports clinical sales staff while addressing any marketing related concerns and have a conversion of popular market trends, predicting campign outcomes with revenue forecasts and inculcate new in-demand services as well as product into 3D Lifestyle clinics.
- Researches competitive services by identifying and evaluating new and trendy service characteristics, studying its potential market share among competitors, suggesting members and non members pricing, and maintaining a library of previous research databases to measure having successful outcomes of new launches and marketing campaigns.
- Ability to hire and engage resource, train new resources and be able to delegate secondary tasks to the newly hired resources
- Self Develop social media posts, Instagram/FB Reels and store TikTok videos by comparing and analyzing trends of popular influencers and other competitor clinics in North America.
- Updates job knowledge by participating in educational opportunities and reading related publications.
- Accomplishes organizational goals by accepting ownership for accomplishing new and different requests.
- Explores opportunities to add value to job accomplishments.

**Qualification Criteria**:

- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Advanced degrees or certifications in Digital Marketing, Content Creation, or Social Media Management would be advantageous.

**Experience**:

- Total experience in a similar role of at least 5+ Years.
- Proven track record in developing and implementing successful marketing and advertising campaigns, preferably in the healthcare, wellness, or beauty industry.
- Experience in multi-channel marketing, including digital, social media, and traditional marketing platforms.

**Digital Marketing Proficiency**:

- Experience in creating engaging content tailored to platforms like Instagram, Facebook, TikTok, and other relevant social media channels.

**Analytical Skills**:

- Ability to analyze market trends, consumer behavior, and campaign performance.
- Proficient in using analytical tools to track and report on campaign effectiveness and ROI.

**Project Management and Coordination**:

- Experience in coordinating with cross-functional teams, including graphics, content creation, and sales.
- Ability to manage promotional materials, inventory, and campaign execution effectively.

**Creative and Strategic Thinking**:

- Strong creative thinking for innovative campaign ideas.
- Strategic mindset for planning and executing marketing initiatives aligned with business goals.

**Communication and Interpersonal Skills**:

- Excellent written and verbal communication skills.
- Ability to collaborate effectively with team members and stakeholders.

**Leadership and Team Management**:

- Experience in leading a team, with skills in hiring, training, and delegating tasks.
- Ability to foster a collaborative and productive work environment.

**Adaptability and Continuous Learning**:

- Willingness to stay updated with the latest industry trends and marketing technologies.
- Ability to adapt strategies in a dynamic market and rapidly evolving industry.

**Industry-Specific Knowledge** (preferred):

- Familiarity with the medical aesthetics and therapeutic wellness industry, including an understanding of customer needs and industry standards.

Join us at 3D Lifestyle and play a vital role in shaping the future of medical aesthetics and therapeutic wellness in Canada.

**Job Types**: Full-time, Part-time, Permanent

**Salary**: $35.00-$70.00 per hour

Expected hours: 40 per week

**Experience**:

- Digital marketing: 5 years (preferred)

Ability to Relocate:

- Vancouver, BC V6R 3C3: Relocate before starting work (preferred)

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