Event Specialist

4 weeks ago

Pickering, Canada Sport Driving Canada Full time

**Join Our Team**

Sport Driving Canada is currently seeking a full-time Event Specialist to join our client’s team at the Porsche Experience Centre Toronto (PEC). We are proud to support Porsche Canada, a leader in the luxury automobile industry known for its innovation and performance. Our commitment is to provide exceptional driving experiences and advance automotive excellence.

As a future member of our team, you will have the unique opportunity to contribute to Porsche Canada’s renowned programs and projects, ensuring a high standard of excellence in their exciting initiatives and operations.

**How to Apply**:
**Position Objective**:
The Event Specialist collaborates with the Sales and Marketing Manager and the PEC Toronto Team to develop, execute, and manage events at the PEC. This role involves assisting in the planning and delivery of client events, including driving courses, dining experiences, conference room bookings, and activities at the Simulator Centre. Additionally, the position supports the broader B2B and B2C integrated marketing strategy of PEC Toronto. The Event Specialist serves as a key liaison with various organizational groups at the PEC, such as the Drive Team, Catering, Facilities, Simulator Centre, and Retail Store.

The Porsche Experience Centre (PEC) is a brand immersion destination for automobile enthusiasts. It offers the ability for guests of all ages to take in the heritage of the brand, experience the Porsche lifestyle and the thrill of the drive, allowing Porsche to build connections with people from all walks of life. Guests visit the PEC primarily to engage in driving experiences behind the wheel of a Porsche vehicle on a purpose-built driver development track.

**Primary Responsibilities**:

- Respond to and manage customer inquiries about event programs, providing information on pricing and availability
- Develop event quotes and formal contracts for all corporate or group clients
- Working from event quotes, coordinates proposed itinerary for all PEC activities, acting as a liaison between clients, Customer Experience Team, and the Chief Driving Instructor
- Ensures all payments are received and reported in accordance with required deadlines and procedures
- Manages appropriate set-up of meeting rooms and/or other facilities as needed (seating/table arrangements, materials, participant lists, etc.)
- Supervise the preparation and implementation of specific events, coordinating with third-party event team vendors, suppliers, as needed
- Support event sales for the facility, event packages and promotions
- Support and manage all event systems and procedures
- Ensure timelines are set for each event, best practices are developed and working documents are accurate
- Support delivery of all contracted items and logistics during event, ensuring client has an excellent event experience and goals/objectives are met effectively
- Serves as point of contact on event day and ensures all necessary participant paperwork has been completed
- Provides superior customer service as necessary, handling personalized requests and/or unique demands with creativity and flexibility
- Manage data and calendar entry of all events meticulously and precisely, with the ability to communicate this information to all team members
- Manage KPI reports and monitor corporate bookings trends and help manage post-event budget reconciliation
- Solicit customer feedback and share with internal stakeholders
- Evolve events program (when applicable) based on client suggestions and comments
- Respond to and coordinate Porsche dealer requests (working with Marketing team) when needed
- Consistently monitor Events Team processes and make recommendations when necessary to implement improvements. Provide event training to new team members.

**Qualifications**:
**Education**:

- Bachelor’s degree, or equivalent experience required

**Experience (Job and Industry)**:

- 5+ years experiential marketing or events planning experience
- Experience in the automotive industry and/or a track environment is preferred but is not a requirement
- Fixed venue marketing experience a plus
- Proficient in Microsoft Office Suite, to include Excel and PowerPoint

**Skills**:

- Ability to delegate and follow-up
- Strong written and oral communication skills
- Adherence to strict confidentiality is a must
- Adherence to strict brand standards and ability to represent company values
- Ability to solve advanced problems and troubleshoot complex issues
- Proactive and able to work independently
- Ability to manage and oversee several activities at once
- Proficient working in a multi-cultural environment
- Strong analytical, organizational and time management skills
- Ability to work flexible hours, including weekends and holidays, as required by event schedules
- English required, French preferred, German a plus

**Why Porsche?**

At Porsche, we are driven by our passion for performance and innovation. As a part of our team, you’

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