Account-based Marketing

5 months ago

Toronto, Canada PagerDuty Full time

**KEY RESPONSIBILITIES**
- Partner with Marketing, Sales and Customer Success leadership to identify top target accounts and objectives that drive revenue growth and enable customer success.
- Autonomously develop and execute targeted, multi-channel ABM programs for key accounts, collaborating closely with sales and cross-functional marketing teams and embracing a data-driven and ‘test and learn’ mindset to optimize program performance.
- Representing the Campaigns team, work closely with Marketing Operations to support high-performance ABM marketing tools and integrations, ensuring precise targeting of the right audience through the right channels.
- Own and track program results, measure success and deliver insights to stakeholders across the business.
- Define and implement scalable, repeatable processes to expand PagerDuty’s ABM program across all strategic accounts globally

**BASIC QUALIFICATIONS**
- 5+ years of previous B2B marketing or other relevant experience, with 3+ years of experience in account-based marketing at a global sized B2B SAAS company
- 3+ years of experience with ABM tools (Demandbase preferred)
- Proven prior experience driving cross-functional collaboration with Sales to execute and optimize marketing campaigns

**PREFERRED QUALIFICATIONS**
- CRM/marketing automation background, preferably Salesforce and Marketo
- Highly organized and efficient with the ability to develop and execute against an evolving plan
- Clear communication skills to articulate new ideas, products, and campaigns to both internal and external stakeholders
- Team player with the ability to work collaboratively and autonomously

The base salary range for this position is 87,000 - 119,000 CAD. This role may also be eligible for bonus, commission, equity, and/or benefits.

Your recruiter can share more about the specific offerings for this role, as well as the salary range for your primary work location during the hiring process.

**Not sure if you qualify?**

**Where we work**

PagerDuty currently has offices in Atlanta, Lisbon, London, San Francisco, Santiago, Sydney, Tokyo, and Toronto. We offer a hybrid, flexible workplace, with many Dutonians choosing to work primarily from home. We also provide ample opportunities for in-person and virtual connection, like team offsites and volunteering events.

**How we work**

Our values are deeply embedded in how we operate and the people we bring on board. You will see our values ingrained in how we support our customers, collaborate with our colleagues, develop our products and foster an inclusive and empathetic work culture.
- Champion the Customer | Put users first to design great products and experiences.
- Run Together | Build strong teams that amplify our impact on users.
- Take the Lead | Disrupt and invent to be the first choice for users.
- Ack + Own | Take ownership and action to deliver more efficiently to users.
- Bring Your Self | Bring your best self to build empathy and trust with users.

**What we offer**

**One way we ensure our employees are inspired to do their best is through a comprehensive total rewards approach that supports them and their loved ones. As a global organization, our programs are competitive with industry standards and aligned with local laws and regulations.**

Your package may include:

- Competitive salary and company equity
- Comprehensive benefits package from day one
- Flexible work arrangements
- ESPP (Employee Stock Purchase Program)
- Retirement or pension plan
- Paid parental leave - up to 22 weeks for pregnant parent, up to 12 weeks for non-pregnant parent (some countries have longer leave standards and we comply with local laws)
- Generous paid vacation time
- Paid holidays and sick leave
- Dutonian Wellness Days - scheduled company-wide paid days off in addition to PTO
- HibernationDuty - an annual company paid week off when everyone at PagerDuty, with the exception of a small, coverage crew, is asked to take a much needed break to truly disconnect and recharge
- Paid volunteer time off - 20 hours per year
- Company-wide hack weeks
- Mental wellness programs

**About PagerDuty**

PagerDuty, Inc. (NYSE:PD) is a global leader in digital operations management. The PagerDuty Operations Cloud revolutionizes how critical work gets done, and powers the agility that drives digital transformation. Customers rely on the PagerDuty Operations Cloud to compress costs, accelerate productivity, win revenue, sustain seamless digital experiences, and earn customer trust. More than half of the Fortune 500 and more than two thirds of the Fortune 100 trust PagerDuty including Cisco, Cox Automotive, DoorDash, Electronic Arts, Genentech, Shopify, Zoom and more.

Led by CEO Jennifer Tejada, PagerDuty’s Board of Directors is 50% female and 62% URP representation. We strive to build a more equitable world by investing 1% each of company equity, product, and employee volunteer time.

PagerDuty is Great Place to Work-certified, a Fortune B

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