Marketing and Communications Coordinator
5 months ago
As the Marketing and Communications Coordinator with MacMor Industries Ltd, you will be able to utilize your technical expertise and creativity in collaboration with our Marketing Manager, designing and delivering our branded marketing and communication materials to customers. You will have the opportunity to create professional social media posts, blog content, newsletters, and flyers to provide accurate information about current and upcoming promotions with our merchandise and seasonal product offerings. You will have the opportunity to leverage your analytical skills to analyze market trends and competitive conditions when developing strategies that would lead to the implementation of new or modified initiatives, as well as help guide any current and future strategies.
**Major responsibilities of the position**
- Design and development of all promotional marketing materials such as flyers, catalogues and showroom displays for the organization.
- Consult with Marketing Manager or applicable personnel on the development of promotional material such as type, design, color, and distribution method.
- Assist in the maintenance of the MacMor website and various social media platforms.
- Work with the Marketing Manager on the development of content marketing such as videos, blogs, and landing pages.
- Participates in required meetings offering suggestions for improvements or improved efficiencies and contributes to a team effort by accomplishing related results as required.
- Assist Marketing Manager with monitoring competition by gathering current marketplace information on pricing, new products, merchandising techniques etc.
- Maintain product knowledge of new product offerings from suppliers and be able to compare value with existing products and changing needs of the customers to determine marketing and advertising needs.
- Performance of administrative and office support activities for the Marketing Department. These duties may include fielding telephone calls, word processing, filing, and faxing.
- Conduct internet-based research to obtain or take various pictures, diagrams and/or information for use in the design of promotional materials such as flyers and catalogues for the organization.
- Assist the Marketing Manager in market research studies and analysis of findings.
- Assist in training of Outside and Inside Sales personnel, order desk agents on new marketing material and strategies.
- Assist in providing online technical support to web store clients.
- Assisting in the investigation of applicable QMS Events concerning marketing and advertising materials.
- Ability to travel to other branches and event locations as needed.
- Assist in inventory count at the Winnipeg Warehouse location.
- May be required to perform other job-related activities as assigned.
**Skills and Qualifications**
- Excellent spoken and written English communication skills
- Good organizational and planning skills
- Customer focused
- Proficient problem solving/trouble shooting
- Excellent negotiating skills
- Ability to work effectively in a team environment
- Attention to detail/accuracy
- Ability to plan, multi task, and manage time effectively
- Motivation, drive and demonstrates initiative
- Ability to work under pressure and meet deadlines
- Follows company policies and procedures
- Always presents a professional image
**Education, Training and Experience**
- High School Diploma or GED (General Education)
- Post-secondary education in marketing and or communications field an asset
- Experience with Adobe Creative Programs preferred
- Minimum one year of related work experience in marketing and communication
- Written and verbal communication, math, reading, and spelling skills
- Understanding of HTML and Markdown language an asset.
- Experience with Google Analytics and Google Ads an asset.
- Experience working with social media platforms preferred.
Successful applicants may be asked to complete a short assignment to demonstrate their creative thought process.
**Job Types**: Full-time, Permanent
**Salary**: $45,000.00-$55,000.00 per year
**Benefits**:
- Company events
- Dental care
- Employee assistance program
- Extended health care
- Life insurance
- On-site parking
- RRSP match
Schedule:
- 8 hour shift
- Day shift
- Monday to Friday
Work Location: In person
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