Marketing & Communications Specialist

2 weeks ago

Edmonton, Canada Edmonton John Howard Society Full time

**Full-Time Employment Opportunity**

**Marketing & Communications Specialist**

**Job ID 24-020EJHS**

Are you ready to establish and be part of a growing, fun, and dynamic team?

Edmonton John Howard Society (EJHS) is creating a marketing and communications department and is recruiting a _**Marketing & Communications Specialist**_. As the first member of this department, you will play a pivotal role and have the unique opportunity to shape and execute the organization's marketing strategy from inception to implementation.

**Company Overview**:
For 75 years EJHS has provided holistic services and wraparound supports that address the root causes of crime and social disorder. By focusing on reintegration, acceptance, and successful outcomes, we are building a safer, more harmonious community. We do this through preventative and restorative activities including release planning, housing support, safety planning, employment transition, education, substance recovery, cultural support, and more.

Edmonton John Howard Society strives to provide a meaningful work environment, recognize and reward your talents through the following:

- Strong focus on employee wellness and work-life balance
- Service recognition and employee awards
- Professional development opportunities
- Staff team building and appreciation days
- Competitive health, dental, and RRSP benefits

**Position Summary**:
EJHS believes in the power of storytelling to drive our success. This position offers a unique opportunity to lead the development of a marketing and communications department from the ground up, driving meaningful change and impact for our agency and the community.

As the Marketing & Communications Specialist you will report to the CEO and be a member of the Strategic Leadership Team. You will be responsible for creating and managing the marketing and communications functions to drive awareness, engagement, and support for our mission-driven initiatives. Areas of Responsibility will include brand development, marketing strategy, content creation and management, stakeholder relations, and community engagement.

**Responsibilities**:

- **Develop Marketing Strategy**: Collaborate with key stakeholders to develop a comprehensive marketing strategy aligned with the organization's mission, values, and strategic direction.
- **Brand Development and Management**: Cultivate the organization's brand identity, ensuring consistency across all communications channels and materials.
- **Content Creation and Management**: Oversee the creation and management of compelling content (written, visual, and multimedia) that effectively communicates the agency's mission, and impact.
- **Stakeholder Relations and Media Outreach**: In collaboration with the CEO, cultivate relationships with media outlets, influencers, and other relevant stakeholders to generate positive media coverage and increase visibility for the organization.
- **Community Engagement**:Develop and implement strategies to engage with and mobilize the agency's community of supporters, volunteers, donors, and clients.
- **Marketing Analytics and Performance Tracking**: Establish key performance indicators (KPIs) and utilize analytics tools to track, measure, and optimize the effectiveness of marketing initiatives.
- **Team Leadership**:Recruit, mentor and coach a team of communications professionals to foster personal and professional growth and a positive work culture.
- **Budget Management**: In collaboration with the Director of Finance, develop and manage the department budget, ensuring efficient allocation of resources.

**Qualifications / Skills**:

- Post-secondary education in Marketing, Communications, or a related field is required
- A minimum of 5 years of experience in marketing leadership roles, with a deep understanding of marketing principles and practices is preferred
- Previous experience in the not-for-profit sector or with a community agency is an asset
- Excellent communication skills, with the ability to craft compelling messages for diverse audiences across various channels
- Strategic thinker with the ability to translate organizational goals into actionable marketing plans
- Ability to build rapport, represent the agency, and collaborate effectively with diverse stakeholders
- Excellent organizational and problem-solving abilities, with keen attention to detail
- Demonstrated leadership skills and the ability to inspire and motivate a team
- Experience managing budgets and resources effectively to achieve desired outcomes
- Ability to maintain confidentiality and handle sensitive information with discretion

**Conditions of Employment**:

- Ability to travel to various program sites within Edmonton
- This office is located at the Transition Place building at #401, 10010-105 Street
- The hours of work are Monday - Friday, 8:30 AM - 4:30 PM

**Salary**:

- The salary range for this position is $65,000 to $85,000 annually.

**To Apply**
- Please include how you learn

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