Social Digital Specialist

2 weeks ago


Vancouver, Canada Eastward Media Full time

Eastward Media | A Division of Glacier Media Group

Eastward Media, the Chinese digital agency division of Glacier Media Group, is seeking to add a Digital
Specialist to their rapidly growing team.

Reporting to Naomi Zhao, VP of Eastward Media, the Social Digital Specialist's core responsibilities are to service and grow their portfolio of advertising clients, nurture business relationships, and execute a multitude of social projects ensuring a timely delivery and high quality of output. This is a role requiring technical expertise, cultural understanding, native fluency in Chinese and English, and strong interpersonal skills.
- Have a better understanding of digital media landscape, develop media proposal based on qualitative and quantitative market research;
- Execute Chinese social media campaigns on WeChat & Weibo & Red, such as Simplified Chinese copywriting; social video creation; track social engagement metrics and demographic trends to help pinpoint content that drives account traffic and conversion.
- Manage and review the progress of client advertising projects, coordinate with different departments to fulfill timely delivery and quality standards;
- Produce and present regular digital marketing performance reports;
- Nurture business relationships with assigned clients and discover opportunities for account growth and the provision of additional services;
- Conduct meetings with clients as well as inform them about the current and post work status of their projects;
- Identify accounts whose revenue may be shrinking, address any ‘at risk’ customers and reach out to these accounts to ensure they are retained;
- Graphic design/photo editing, video editing;
- Maintains website through regular content updates (current site is under Wordpress, Comfort with
HTML and CSS is a definite plus) o 1.5+ years of experience working in a client-facing role; o 1.5+ years of experience in project coordination; o Experienced and / or knowledgeable in Chinese social media; o Understand KOL and KOC campaigns; o Know how to edit social video; o Proficient with Canvas is an asset; o Proficient with Adobe Creative Suite, specifically with photo editing and have HTML, CSS and
WordPress experience will be a valuable asset; o Strong willingness to learn and win, and is committed to self-development; o Proven ability to meet deliverables; o Highly organized and detail-oriented with thorough follow up skills; o Ability to thrive in an environment of change and fast-paced development; o Well-organized and detail-oriented; o Self-motivated and energetic; o Inclusive, collaborative, and adaptable
Working hours are 9:00 - 5:00 PM
Office: 303 W 5th Avenue, Vancouver, BC

**Salary**: $24.00-$28.00 per hour

**Benefits**:

- Company events
- Dental care
- Disability insurance
- Employee assistance program
- Extended health care
- Paid time off
- RRSP match
- Vision care

Schedule:

- Monday to Friday

**Experience**:

- Marketing: 2 years (required)

Work Location: Hybrid remote in Vancouver, BC V5Y 1J6

Application deadline: 2023-05-28
Expected start date: 2023-05-22



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