Editor in Chief

3 weeks ago

Toronto, Canada How to Cake it Full time

Welcome to How To Cake It We're here to help bake your dreams come true

The Editor-in-Chief leads our content development team and oversees the strategy and production of content for How To Cake It across all our platforms. This includes determining content strategy, managing day-to-day operations of the team, reviewing content, managing editorial calendars and contributing to editorial pieces.

**Primary Responsibilities of the Editor-in-Chief**

Your responsibilities will include:

- Determining content strategy for all social media platforms including YouTube (and YouTube shorts), Instagram, Pinterest, TikTok, Facebook and Snapchat
- Managing day-to-day operations of the content production team with equal focus on content quality and profitability
- Reviewing and approving all content (video, copy images, etc.)
- Building the quarterly/monthly editorial calendars
- Ensuring all content has proper voice, context, balance and clarity and is in line with the editorial/content strategy
- Hiring and developing the team
- Contributing to editorial pieces (as required)
- Developing style guidelines
- Liaising with the sales team to agree on the quarterly content delivery strategy and plan, as well as deal specific content required for B2B customers
- Setting, managing, and forecasting content engagement KPIs
- Managing the content production budget (capital and expense)
- Guiding the strategy for the acquisition of content/content production resources, deal negotiations (as required)

**Key Requirements**

Your Experience
- Minimum 5 years of content production experience
- Deep understanding of how to create food and/or lifestyle content which is engaging on multiple media platforms (YouTube, Instagram, Facebook, web)
- 5+ years leading a content team with demonstrated growth in users and engagement across multiple media platforms
- Experience shaping content deal strategy and execution
- Culinary and food-crafting knowledge and experience preferred
- Start-up experience (in a pure start-up or new business within a larger organization)

Your Competencies
- Strategic thinking
- Cross-team collaboration and management
- Results oriented
- Organizational change leadership
- Impact and influence
- Strong communication skills
- Entrepreneurial
- Generalist mind-set
- Problem-solving and resourceful
- Adaptable, able to deal with ambiguity and to pivot

Other Experience You Might Have
- Marketing or communication experience with large consumer brands
- Advertising, media or PR agency experience
- Experience with a major media brand (for example, a national or global TV or movie production company)
- Financial management
- Data analysis

What You Must Have to Be Successful in This Role
- A deep understanding of how to create food and/or lifestyle content which is engaging on multiple media platforms (YouTube, Instagram, Facebook, Web)
- 5+ years leading a content team with demonstrated growth in users and engagement across multiple media platforms
- Start-up experience (in a pure start-up or new business within a larger organization)
- Demonstrated ability to collaborate effectively across multiple teams and management
- Be very organized and a good communicator with strong project management skills
- Responsible and results oriented

**About How To Cake It**

How To Cake It is the **#1 online baking education brand in the world.**

We **inspire, educate, connect and delight **our community of **over 13 million** gen z women, millennial moms and their families, who trust us as a leading authority on all things baking and sweets.

Our secret ingredient is our **roster of talented, diverse, world-class culinary artists, baking experts and influencers** who we work with to create and deliver best-in-class baking videos, social content, courses, experiences and books.

We’ve also created custom content and marketing campaigns for brands like Disney, Cadbury, Mattel and Walmart to promote their products to our community of millions.

  • Scientific Editor

    7 days ago

    Toronto, Canada JMIR Publications Inc Full time

    JMIR Publications is a rapidly growing open access publisher of peer-reviewed STEM journals, with an emphasis on medicine, health, and technology titles. The ambitious vision of JMIR Publications is to lead the transformation to open science and to contribute to a world where people are empowered by health research and technology to make effective and...

  • Administrative Assistant

    7 days ago

    Toronto, Canada The Salvation Army Full time

    **About The Salvation Army** **Mission Statement** The Salvation Army exists to share the love of Jesus Christ, meet human needs and be a transforming influence in the communities of our world. **Vision Statement** We are an innovative partner, mobilized to share hope wherever there is hardship, building communities that are just and know the love of...

  • Creative Producer

    1 day ago

    Toronto, ON, Canada trends.ceo Full time

    Job Title: Creative ProducerLocation: Toronto/RemoteType: 20-40 hours per week, contractor or permanent full-timeAbout trends.ceoOur purpose is to help corporate executives become modern content creators. Our work blends the worlds of LinkedIn and TikTok. You might call us an agency, but we deliver specific programs and deliverables. Through partnerships...

  • Creative Producer

    2 hours ago

    Toronto, ON, Canada trends.ceo Full time

    Job Title: Creative ProducerLocation: Toronto/RemoteType: 20-40 hours per week, contractor or permanent full-timeAbout trends.ceoOur purpose is to help corporate executives become modern content creators. Our work blends the worlds of LinkedIn and TikTok. You might call us an agency, but we deliver specific programs and deliverables. Through partnerships...

  • Creative Producer

    1 week ago

    Toronto, Canada trends.ceo Full time

    Job Title: Creative ProducerLocation: Toronto/RemoteType: 20-40 hours per week, contractor or permanent full-timeAbout trends.ceoOur purpose is to help corporate executives become modern content creators. Our work blends the worlds of LinkedIn and TikTok. You might call us an agency, but we deliver specific programs and deliverables. Through partnerships...

  • Creative Producer

    7 days ago

    Toronto, Canada trends.ceo Full time

    Job Title: Creative Producer Location: Toronto/Remote Type: 20-40 hours per week, contractor or permanent full-time About trends.ceo Our purpose is to help corporate executives become modern content creators. Our work blends the worlds of LinkedIn and TikTok.  You might call us an agency, but we deliver specific programs and deliverables. Through...

  • Creative Producer

    1 week ago

    Toronto, Canada trends.ceo Full time

    Job Title: Creative ProducerLocation: Toronto/RemoteType: 20-40 hours per week, contractor or permanent full-timeAbout trends.ceoOur purpose is to help corporate executives become modern content creators. Our work blends the worlds of LinkedIn and TikTok. You might call us an agency, but we deliver specific programs and deliverables. Through partnerships...

  • Document Editor and Photoshop Experienced

    5 days ago

    Toronto, Canada IN AND OUT FINANCIAL SOLUTIONS Full time

    Design and layout of electronic and print materials for all programs and events (flyers, posters, banners, postcards, newsletters, newspaper ads, etc.) - Carrying design and web projects from concept to completion while adhering to the brand standards - Maintaining our branding so it remains consistent and is used properly by external parties or remote...

  • Director of Finance

    3 weeks ago

    Old Toronto, Canada Recruiting in Motion Full time

    JOB #30734 About Our Client We are working with a downtown company which provides outsourced accounting services to small-cap public companies, private companies looking to go public and others. Responsibilities The Director of Finance will be responsible for: Leading the financial function at client companies Supervising the finance unit and acting as...

  • Director of Finance

    3 weeks ago

    Old Toronto, Canada Recruiting in Motion Full time

    JOB #30734 About Our Client We are working with a downtown company which provides outsourced accounting services to small-cap public companies, private companies looking to go public and others. Responsibilities The Director of Finance will be responsible for: Leading the financial function at client companies Supervising the finance unit and acting as...

  • Director of Finance

    2 weeks ago

    Old Toronto, Canada Recruiting in Motion Full time

    JOB #30734 About Our Client We are working with a downtown company which provides outsourced accounting services to small-cap public companies, private companies looking to go public and others. Responsibilities The Director of Finance will be responsible for: Leading the financial function at client companies Supervising the finance unit and acting as...

  • Svp Content, Sjc Media

    1 month ago

    Toronto, Canada St. Joseph Communications Full time

    SJC is Canada’s most dynamic and fastest growing communications company, delivering comprehensive marketing solutions to global brands and incredible editorial experiences to our engaged audiences reaching 25 million Canadians each month. We create and distribute many forms of media today including online, print, video, social, and experiential and own a...

  • Program Manager – Employee

    2 days ago

    Toronto, Canada The Salvation Army in Canada Full time

    About The Salvation Army Mission Statement The Salvation Army exists to share the love of Jesus Christ, meet human needs and be a transforming influence in the communities of our world. Vision Statement We are an innovative partner, mobilized to share hope wherever there is hardship, building communities that are just and know the love of Jesus. Core...

  • Program Manager – Employee

    2 days ago

    Toronto, Canada The Salvation Army in Canada Full time

    About The Salvation Army Mission Statement The Salvation Army exists to share the love of Jesus Christ, meet human needs and be a transforming influence in the communities of our world. Vision Statement We are an innovative partner, mobilized to share hope wherever there is hardship, building communities that are just and know the love of Jesus. Core...

  • Program Manager – Employee

    2 days ago

    Toronto, Canada The Salvation Army in Canada Full time

    About The Salvation Army Mission Statement The Salvation Army exists to share the love of Jesus Christ, meet human needs and be a transforming influence in the communities of our world. Vision Statement We are an innovative partner, mobilized to share hope wherever there is hardship, building communities that are just and know the love of Jesus. Core...

  • Program Manager – Employee

    3 days ago

    Toronto, Canada The Salvation Army in Canada Full time

    About The Salvation ArmyMission Statement The Salvation Army exists to share the love of Jesus Christ, meet human needs and be a transforming influence in the communities of our world.Vision Statement We are an innovative partner, mobilized to share hope wherever there is hardship, building communities that are just and know the love of Jesus.Core Values The...

  • Reporter-editor - Meta and Canadian Press News

    1 month ago

    Toronto, Canada The Canadian Press Full time

    We are seeking an ambitious, nimble and collaborative journalist with a bottomless well of story ideas to work in our Toronto bureau as part of the Meta and Canadian Press News Fellowship program. This is a six-month, full-time temporary position. We are looking for a self-starter who is innately curious, works well in a team setting, takes direction and...

  • Software Engineering Intern

    1 week ago

    Old Toronto, Canada GPTZero Full time

    Who are we?GPTZero’s mission is to restore information quality and transparency on the internet.Our team comes from high-performing engineering cultures, including Twitter, Uber, Meta, Affirm, and leading AI research labs, including Princeton, Caltech, Vector, and MILA. We are working on novel models and pushing cutting-edge research to production,...

  • Software Engineering Intern

    2 weeks ago

    Old Toronto, Canada GPTZero Full time

    Who are we?GPTZero’s mission is to restore information quality and transparency on the internet.Our team comes from high-performing engineering cultures, including Twitter, Uber, Meta, Affirm, and leading AI research labs, including Princeton, Caltech, Vector, and MILA. We are working on novel models and pushing cutting-edge research to production,...

  • Software Engineering Intern

    2 weeks ago

    Old Toronto, Canada GPTZero Full time

    Who are we?GPTZero’s mission is to restore information quality and transparency on the internet.Our team comes from high-performing engineering cultures, including Twitter, Uber, Meta, Affirm, and leading AI research labs, including Princeton, Caltech, Vector, and MILA. We are working on novel models and pushing cutting-edge research to production,...