District Manager, Alberta

3 weeks ago

Edmonton West Clareview East Londonderry, Canada Breakthru Beverage Group Full time

Overview: Breakthru Beverage Canada (BBC) is the leading Sales Broker in the Canadian marketplace representing suppliers such as Diageo, Brown-Forman, Casamigos, Aquilini Brands, EPI and Lucas Bols. At BBC, we put a premium on building a strong team culture and we measure success through the daily practice of our Breakthru values . With this foundation in place, we continue to evolve and grow our business using the most effective sales tools to give our people and brands the best opportunity to win in all channels.

As a District Manager, m anage the strategic coverage of all on and off premise outlets in sales team territory. Drive volume and grow net sales value in order to deliver the annual plan and beat the competition. Lead, coach and develop team capabilities and skill set. Lead implementation of company strategy at customer level via programs that recognize brand strategic and tactical objectives.
Responsibilities: Required Duties:
Train, coach, lead and motivate direct reports to deliver maximum impact in the market
Lead direct reports effectively by clearly communicating roles and responsibilities, expectations and deliverables
Managing Territory Coverage Plan to ensure excellent execution around time management and utilization of resources
Ongoing training and development of Territory Managers and Territory Associates through continued instruction during regularly scheduled in-field accompaniment, market surveys and observance of sales teams meetings.
Ensures all tools are in place to support attainment of goals and objectives
Develop and maintain strong relationships with customer base
Provide on-going and current assessments of the results of plans by channel, key account and individual customer
Ensure distribution of brands in key purchasing areas within accounts
Grow distribution of brands into existing accounts, including new products, and new sizes of existing products.
Prospects, quantifies and qualifies all new accounts visited to determine potential fit with brand portfolio
Assign goals by individual and assess progress by territory/account for distribution, volume, profit, and sell-through execution.
Obtain and communicate updated market competitive information.
Other duties as assigned
Must be able to:
Live and demonstrate the Company Values.
Demonstrate and exhibit high levels of professionalism with internal and external customers
Qualifications: Bachelor's Degree required
4-5 years' experience in a similar role
Excellent organizational and communication skills (written and verbal)
Strong sales background with solid understanding of company selling procedure
Demonstrate sound judgment and problem solving skills
Excellent leadership capabilities with strong presentation and interpersonal skills
Strong organizational and multi-tasking capabilities
Proficient in MS Office
Track record in coaching, people management and team development
Capable of seeking out new ideas, exhibit initiative and be proactive
Managing complex customer relationships
Strong competitive intelligence within the marketplace
Excellent Negotiation and Persuasive Selling Skills
Knowledge of Liquor Board Regulations, market trends and competition is critical
Relevant cross-functional experience (finance, operations, IT, HR, project management, etc)

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