Sales and Marketing Lead
2 weeks ago
Employment Status: Permanent, Full Time
Since 1955, LutherCare Communities has been a leader in providing programs, services, and housing to residents across Saskatchewan with the highest quality of care and support.
Our Team Members provide caring services to residents and clients throughout Saskatchewan in our Seniors Independent Living Communities, Intermediate Care Homes, Long-Term Care, Group Homes for individuals with intellectual and physical disabilities, and programs like the Seniors Day Program and the Luther Seniors Centre.LutherCare is proud to offer a wide range of services to meet the needs of all entrusted to our care. These services are fully accredited to meet our commitment to excellence.VISIONA Safe and Caring Continuum of Living for all.MISSION
Our mission is to provide excellence in care, shelter, and support in a nurturing Christian environment for all entrusted to our care.The Corporate Sales & Marketing Lead is a key member of the Marketing & Communications division in LutherCare Communities (LCC), partnering with other divisions to achieve organizational priorities and goals including development and implementation of a sales and marketing strategy for the organization. Reporting to the Director of Marketing & Communications (the Director), the Corporate Sales & Marketing Lead supports strategy by using their skill to showcase the diverse independent living options with LutherCare Communities. The Corporate Sales & Marketing Lead demonstrates divisional expertise to enable an innovative and positive working climate in a resident-first culture. The Corporate Sales & Marketing Lead works within the division and cross-functionally with our Housing Division to support operations in the organization.Support quality improvement, performance measurement and standard work for the division Support and encourage the process of meeting required standards for licensing and accreditation Support the Director to develop, implement and execute LCC marketing strategies Manage sales strategies in consultation with the Director Develop, implement, and manage sales programs and material in LCC sites Meet with potential residents (individual or group tours) providing general information on the site, site tour, and explain other services available Ensure potential residents are aware of the team approach to service and the supports they would have at the site Utilize customer relationship management software to create and maintain a structured, systematic, effective and efficient system for tracking and managing all sales inquiries and referrals (if applicable) Oversee leasing by following applicable policy and procedures Engage with prospective residents from initial inquiry through to move in, ensuring that exceptional customer service is delivered at all stages Comply with legal and regulatory guidelines
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