Senior Product Marketing Manager

Join to apply for the Senior Product Marketing Manager (Contract) role at TrustArc. The Opportunity Join TrustArc’s Product Marketing team to accelerate awareness, adoption, and advocacy for our market‑leading privacy products. As a Senior Product Marketing Manager, you’ll drive high‑impact go‑to‑market strategy, messaging, and positioning across global audiences. You’ll bring deep expertise in competitive intelligence, differentiated storytelling, and scalable enablement programs that empower our teams and strengthen our market position. What You Will Do Deliver high‑quality, differentiated messaging that clearly communicates the value of new and existing TrustArc capabilities. Translate complex technical concepts into compelling, solution‑oriented narratives that resonate with diverse audiences. Build, deliver, and lead impactful GTM and sales enablement tools, resources, and training. Lead end‑to‑end product launches, from strategy to execution, ensuring alignment across Product, Sales, Support, and Customer Success. Partner cross‑functionally to identify potential release blockers, streamline upgrade paths, and communicate changes effectively to customers. Create content that fuels demand generation, including landing pages, email campaigns, blogs, and social media, and continuously optimize through A/B testing and performance insights. Develop demo videos and multimedia assets, collaborating with internal and external partners throughout the creative process. Conduct deep market and competitive research to deliver actionable insights and enable data‑driven decision‑making. What You Will Bring 6+ years of proven success in SaaS global product marketing, including market research, positioning, and go‑to‑market strategy. Strong track record of content development skills (ebooks, blogs, demo videos, emails, and sales materials). Demonstrated expertise in competitive analysis and intelligence platforms. Experience managing complex product releases and communicating across technical and non‑technical audiences. Strong cross‑functional leadership and communication skills, with the ability to influence product direction and go‑to‑market execution. Track record of leading product marketing activities and highly effective project management, prioritization, and time‑management skills to meet deadlines. What We Offer 100% Work from Home Compensation: up to 130,000 CAD per year (actual compensation within the range will be dependent upon the individual's skills, experience, qualifications and location, and applicable employment laws). $110,000 - $130,000 a year About Us As the leader in data privacy, TrustArc automates and simplifies the creation of end‑to‑end privacy management programs for global organizations. TrustArc is the only company to deliver the depth of privacy intelligence, coupled with the complete platform automation, that is essential for the growing number of privacy regulations in an ever‑changing digital world. We have a global team across the Americas, Europe, and Asia and help customers worldwide demonstrate compliance, minimize risk, and build trust. We invest in our team member’s work‑life balance with unlimited paid time off, flexible working hours, and a work‑from‑home environment. We support employees with industry‑specific learning, weekly virtual team events, and enthusiasm for our seven core values: Customer Obsessed, Fearless, Accountable, Collaborative, Agile, Transparent, and Effective. Equal Opportunity TrustArc is proud to be an Equal Opportunity Employer and is committed to a diverse and inclusive workplace. We comply with all applicable non‑discrimination laws and encourage employees to celebrate diversity. If you need reasonable accommodation to search for a job opening, apply for a position, or participate in the interview process, contact us at accommodations@trustarc.com. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. #J-18808-Ljbffr