Product Marketing Specialist
4 weeks ago
Your role as Product Marketing Specialist
Reporting to Pallavi Borkar, Product Marketing Manager, you will contribute to developing and executing campaigns that effectively communicate the value of our programs and services to our target audiences through market research, compelling messaging, and go-to-market (GTM) enablement.
What you'll be doing:
Research
- Perform buyer and competitor research (online research, client and win/loss interviews, surveys, etc.) to gather qualitative and quantitative insights.
- Consolidate research findings and regularly maintain/update industry insights, client insights newsletters, etc.
- Share key findings with the Product, Strategy, and GTM teams on a regular cadence.
- Develop a deep understanding of buyer and member pain points as well as Dialogue's offerings.
- Build market-facing assets that communicate the value and benefits of our programs and features to our target audience.
- Align with the GTM teams' needs by gathering feedback on assets and training initiatives.
- Support GTM teams by joining presentations and business reviews with clients/prospects.
- Own the planning and execution of the go-to-market strategy for product launches through cross-functional collaboration with the Product, Strategy, Marketing, GTM, and ServiceOps teams.
- Develop creative campaigns, messaging, and assets around features, functionality, and new innovation to maximize our reach.
- 5+ years in marketing with at least 3 years of B2B/B2B2C product marketing experience.
- Experience planning and executing product launch campaigns.
- Excellent verbal and written communication and presentation skills.
- Good organizational, research, and analytical skills.
- Ability to multitask and prioritize to meet deadlines in an agile environment.
- Strong cross-functional collaborator with excellent interpersonal skills.
- Comfort joining the sales team for pitches - a huge plus
Please note that as we serve customers across Canada, bilingualism is essential for this position. You may be required to communicate in French and English.
At Dialogue, your well-being is our priority.
Taking care of others also means taking care of our team. We've got you covered
- A fully funded benefits plan, including a wellness reimbursement program.
- Unlimited access to a variety of Dialogue's programs for you and your immediate family.
- 4 weeks of vacation, 9 wellness days, and 1 paid volunteer day.
- A hybrid work approach that involves 3 days per week in our beautiful Montreal or Toronto offices.
- Access to a custom learning program, including an allocated budget for continuous external training.
- Short and long-term incentive plans.
- An optional parental benefits program.
- Qualifying permanent and part-time employees are eligible for a Group Retirement Savings Program (GRSP) with a matching employer contribution from their first day at Dialogue, in accordance with policy terms.
About Dialogue
Dialogue is the #1 virtual care provider in Canada. By developing our Integrated Health Platform, we provide exceptional online health and wellness programs (primary care, mental health, iCBT, EAP, and wellness) to organizations that want to improve the wellness of their employees and families.
When it comes to our work, we set the bar high. Together, we're transforming health and helping millions improve their well-being. We're firm believers that great people don't settle on:
Impact
Community
Growth
Excellence
Feel like you can make a difference? Good news, we saved you a seat
Come as you are. As a proud equal-opportunity employer, Dialogue is dedicated to creating a diverse and inclusive workplace for everyone. Qualified applicants will be considered regardless of citizenship, ethnicity, race, colour, religion, gender, gender identity or expression, sexual orientation, disability, age, or veteran status. Applicants who require specialized accommodation are encouraged to contact us.
-
Product Marketing Specialist
2 weeks ago
Montreal, Quebec, Canada MADE BY GATHER Full timeMADE BY GATHER est à la recherche d'un Product Marketing Specialist passionné et créatif pour rejoindre notre équipe dynamique. En tant que Product Marketing Specialist, vous jouerez un rôle clé dans le succès de nos produits en définissant et en exécutant des stratégies marketing efficaces. Vous travaillerez en étroite collaboration avec les...
-
HP Product Specialist – Technology
1 month ago
Montreal, Canada Acosta Sales & Marketing Full timeDESCRIPTIONHP Product Specialist – Technology (Retail Sales Brand Representative)Mosaic is a leading North American Integrated Agency, specialized in connecting brands with consumers through Experiential Marketing, Sales & Merchandising, and Shopper Marketing. We are looking for technology enthusiasts to join our HP product specialist sales team to create...
-
HP Product Specialist – Technology
1 month ago
Montreal, Canada Acosta Sales & Marketing Full timeDESCRIPTIONHP Product Specialist – Technology (Retail Sales Brand Representative)Mosaic is a leading North American Integrated Agency, specialized in connecting brands with consumers through Experiential Marketing, Sales & Merchandising, and Shopper Marketing. We are looking for technology enthusiasts to join our HP product specialist sales team to create...
-
HP Staples Product Specialist – Technology
1 month ago
Montreal, Canada Acosta Sales & Marketing Full timeDESCRIPTIONHP Product Specialist – Technology (Retail Sales Brand Representative)Mosaic is a leading North American Integrated Agency, specialized in connecting brands with consumers through Experiential Marketing, Sales & Merchandising, and Shopper Marketing. At Mosaic, we are never satisfied with the status quo and are in constant search for new ideas...
-
HP Staples Product Specialist – Technology
1 month ago
Montreal, Canada Acosta Sales & Marketing Full timeDESCRIPTIONHP Product Specialist – Technology (Retail Sales Brand Representative)Mosaic is a leading North American Integrated Agency, specialized in connecting brands with consumers through Experiential Marketing, Sales & Merchandising, and Shopper Marketing. At Mosaic, we are never satisfied with the status quo and are in constant search for new ideas...
-
HP Staples Product Specialist – Technology
3 weeks ago
Montreal, Canada Acosta Sales & Marketing Full timeDESCRIPTIONHP Product Specialist – Technology (Retail Sales Brand Representative)Mosaic is a leading North American Integrated Agency, specialized in connecting brands with consumers through Experiential Marketing, Sales & Merchandising, and Shopper Marketing. At Mosaic, we are never satisfied with the status quo and are in constant search for new ideas...
-
HP Product Specialist – Technology
4 weeks ago
Montreal, Quebec, G4F, CA Acosta Sales & Marketing Part timeDESCRIPTIONHP Product Specialist – Technology (Retail Sales Brand Representative)Mosaic is a leading North American Integrated Agency, specialized in connecting brands with consumers through Experiential Marketing, Sales & Merchandising, and Shopper Marketing. We are looking for technology enthusiasts to join our HP product specialist sales team to create...
-
Marketing Specialist
1 day ago
Montreal, Canada ABB Full timeMarketing Specialist - Products and SegmentAt ABB, we are dedicated to addressing global challenges. Our core values: care, courage, curiosity, and collaboration - combined with a focus on diversity, inclusion, and equal opportunities - are key drivers in our aim to empower everyone to create sustainable solutions. Write the next chapter of your ABB...
-
HP Staples Product Specialist – Technology
3 weeks ago
Montreal, Canada Acosta Sales & Marketing Full timeDESCRIPTIONHP Product Specialist – Technology (Retail Sales Brand Representative)Mosaic is a leading North American Integrated Agency, specialized in connecting brands with consumers through Experiential Marketing, Sales & Merchandising, and Shopper Marketing. At Mosaic, we are never satisfied with the status quo and are in constant search for new ideas...
-
HP Staples Product Specialist – Technology
3 weeks ago
Montreal, Canada Acosta Sales & Marketing Full timeDESCRIPTIONHP Product Specialist – Technology (Retail Sales Brand Representative)Mosaic is a leading North American Integrated Agency, specialized in connecting brands with consumers through Experiential Marketing, Sales & Merchandising, and Shopper Marketing. At Mosaic, we are never satisfied with the status quo and are in constant search for new ideas...
-
Marketing Specialist
4 weeks ago
Montreal, Canada ACUITY BRANDS LIGHTING, INC. Full timeAcuity Brands Marketing Specialist in Montreal, CanadaWe use technology to solve problems in spaces, light, and more things to come… for our customers, our communities, and our planet.Acuity Brands, Inc. (NYSE: AYI) is a market-leading industrial technology company. We use technology to solve problems in spaces, light, and more things to come. Through our...
-
Marketing Specialist
4 weeks ago
Montreal, Canada ACUITY BRANDS LIGHTING, INC. Full timeAcuity Brands Marketing Specialist in Montreal, CanadaWe use technology to solve problems in spaces, light, and more things to come… for our customers, our communities, and our planet.Acuity Brands, Inc. (NYSE: AYI) is a market-leading industrial technology company. We use technology to solve problems in spaces, light, and more things to come. Through our...
-
HP Staples Product Specialist – Technology
4 weeks ago
Montreal, Quebec, G4F, CA Acosta Sales & Marketing Part timeDESCRIPTIONHP Product Specialist – Technology (Retail Sales Brand Representative)Mosaic is a leading North American Integrated Agency, specialized in connecting brands with consumers through Experiential Marketing, Sales & Merchandising, and Shopper Marketing. At Mosaic, we are never satisfied with the status quo and are in constant search for new ideas...
-
Montreal, Canada Acosta Sales & Marketing Full timeSamsung Home Electronics Sales and Product Specialist General Information Company: PRE-CA Location: Montréal, Quebec, H3B 1A7 Ref #: M51341 Function: Brand Advocacy & Sales Employment Duration: Contract Description and Requirements As a Samsung Sales and Product Specialist, you’ll spark sales in retail stores, promote products and excite customers about...
-
Montreal, Canada Acosta Sales & Marketing Full timeSamsung Home Electronics Sales and Product Specialist General Information Company: PRE-CA Location: Montréal, Quebec, H3B 1A7 Ref #: M51341 Function: Brand Advocacy & Sales Employment Duration: Contract Description and Requirements As a Samsung Sales and Product Specialist, you’ll spark sales in retail stores, promote products and excite customers about...
-
Product Marketing Specialist
4 weeks ago
Montreal, Quebec, G4F, CA Dialogue Part timeYour role as Product Marketing SpecialistReporting to Pallavi Borkar, Product Marketing Manager, you will contribute to developing and executing campaigns that effectively communicate the value of our programs and services to our target audiences through market research, compelling messaging, and go-to-market (GTM) enablement.What you'll be...
-
Marketing Product Specialist
6 days ago
Montreal, Quebec, Canada Genetec Full timeJob Overview:As a key member of the Commercial Product Team at Genetec, you will play a pivotal role in marketing and communicating major releases and updates for our flagship product line, Security Center. In this capacity, you will work closely with various departments to ensure the success of our products in the market.Key Responsibilities:Develop...
-
Product Marketing Specialist
21 hours ago
Montreal, Quebec, Canada Dialogue Health Technologies Inc. Full timeAbout the RoleWe are seeking a highly skilled Product Marketing Specialist to join our team at Dialogue Health Technologies Inc. in Montréal, Québec, Canada. As a Product Marketing Specialist, you will play a key role in developing and executing campaigns that effectively communicate the value of our programs and services to our target audiences.Key...
-
Marketing Product Specialist
3 weeks ago
Montreal, Quebec, Canada UAP Inc. Full timeJob OverviewThe chosen candidate will support the Senior Market Manager in executing approved marketing initiatives for specific product categories aimed at enhancing sales performance. This role requires the generation of comprehensive analyses to aid in the formulation of these initiatives while ensuring the master product database is current for the...
-
Product Marketing Specialist
3 weeks ago
Montreal, Canada ABB Schweiz AG Full timeProduct Marketing SpecialistAt ABB, we are dedicated to addressing global challenges. Our core values: care, courage, curiosity, and collaboration - combined with a focus on diversity, inclusion, and equal opportunities - are key drivers in our aim to empower everyone to create sustainable solutions.This position reports toEL Product Marketing ManagerYour...
