Sr. Director, Product Marketing

2 weeks ago

Old Toronto, Canada Thomson Reuters Full time

Thomson Reuters is seeking a talented product marketing leader to spearhead market awareness, innovation, and expansion within our corporate tax and trade suite of solutions. We are looking for a dynamic and influential leader with a passion for technology. If you fit this description, we would love to hear from you

As the Senior Director of Product Marketing for the corporate tax and trade portfolio, you will be uniquely positioned to help grow a world-class suite of solutions. This role has a tremendous impact on the segment's trajectory and plays a key role in coordinating product, sales, and marketing to maximize growth. We are looking for someone that is passionate about positioning and messaging that resonates with buyers, decision-makers, and corporate executives. Someone that is curious about technologies and industries. You seek to learn what differentiates your products from competitors and distill that information into simple, informative, and easy-to-understand stories. We are looking for an evangelist who loves the products they support and can energize and rally internal teams around a common cause. A leader with excellent management skills, capable of mentoring and leading a team of high-performing product marketers. Someone that is adaptable to the styles and needs of different stakeholders – sales, product management, marketing, and other go-to-market teams. They should be driven to position sales teams for success by creating quality materials that deliver clear stories through customer narratives.


About the Role
In this opportunity as Senior Director, Product Marketing, you will:

  • Have close collaboration and partnership with the product team, marketing, and business partners to drive product roadmaps, sales pipeline targets, and sales effectiveness.
  • Orchestrate successful product launches.
  • Lead and mentor a high-performing team of product marketers.
  • Create messaging and positioning strategies that drive growth.
  • Identify and synthesize qualitative and quantitative feedback on products that develop a clear voice of the customer to internal stakeholders.
  • Ensure our value proposition and messaging differentiate our product portfolio in the marketplace, resonate with our target customers, and support our broader company vision and objectives.
  • Collaborate closely with channel leaders to partner on go-to-market strategies and tactics, including cross-sell and upsell motions.
  • Work closely with demand generation to provide key messaging documents and guidance on in-market campaigns.
  • Identify long-term market and product opportunities based on data, research, and strategic analysis of our customers and their industries.


About You
You’re a fit for the role of Senior Director, Product Marketing if your background includes:

  • 10+ years in Product Marketing or related roles supporting a SaaS product
  • Experience leading product marketing teams
  • Proven ability to set annual and quarterly plans and prioritize team projects and workload.
  • Demonstrated ability to understand commercial, technological, and strategic drivers to build and execute multi-year strategy.
  • Demonstrated prior experience setting and driving successful delivery of complex product marketing campaigns.
  • Experience leading cross-functional agile teams to develop and execute go-to-market strategies and multi-channel marketing programs.
  • Proven ability to establish a broad vision and take ideas from concept through to completion.
  • Ability to understand and interpret fundamental workings and trends within a target industry.
  • Bachelor’s degree or equivalent, MBA Preferred.


Do you want to be part of a team helping re-invent the way knowledge professionals work? How about a team that works every day to create a more transparent, just and inclusive future? At Thomson Reuters, we’ve been doing just that for almost 160 years. Our industry-leading products and services include highly specialized information-enabled software and tools for legal, tax, accounting and compliance professionals combined with the world’s most global news services – Reuters. We help these professionals do their jobs better, creating more time for them to focus on the things that matter most: advising, advocating, negotiating, governing and informing.

We are powered by the talents of 26,000 employees across more than 70 countries, where everyone has a chance to contribute and grow professionally in flexible work environments that celebrate diversity and inclusion. At a time when objectivity, accuracy, fairness and transparency are under attack, we consider it our duty to pursue them. Sound exciting? Join us and help shape the industries that move society forward.

Accessibility

As a global business, we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. Thomson Reuters is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace.

We also make reasonable accommodations for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law.

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