Demand Generation Manager

1 week ago

Ottawa, Canada InfluxData Full time

InfluxData is the creator of InfluxDB, the leading time series platform used to collect, store, and analyze all time series data at any scale. Developers can query and analyze their time-stamped data in real-time to discover, interpret, and share new insights to gain a competitive edge. InfluxData is a remote-first company with a globally distributed workforce. For more information, visitwww.influxdata.com.

Our fast-paced team is passionate about open source and building a product for developers and the broader community. We get stuff done and deeply care about supporting each other along the way.

We are looking for an experienced Demand Generation Manager to join our team. You will spearhead the development and implementation of our marketing strategies across a number of different channels to boost brand awareness, attract prospects, and retain customers. Your expertise in managing campaigns will be pivotal in targeting developers interested in time-series solutions, from individual self-service clients to major Fortune 500 companies. In this dynamic role, you will collaborate closely with both Sales and Marketing teams to synchronize efforts, optimize lead generation, and accelerate deal closures. Your strategic, data-driven approach will ensure that every marketing decision contributes to our revenue goals. This position not only demands a creative mindset but also requires a hands-on, results-oriented attitude to drive significant outcomes and deliver consistent, scalable successes.

The application window will be open until at least August 30, 2024. This opportunity will remain online based on business needs which may be before or after the specified date.

What you’ll be doing

  • Develop and execute short- and long-term multi-channel global campaigns (emails, webinars, advertising, field events) to drive leads and the sales pipeline.

  • Partner closely with Sales and Content teams to optimize demand generation campaigns for our target audiences.

  • Work with our events manager to develop our trade show and virtual event presence.

  • Become a principal administrator of email marketing campaigns, overseeing technical setup, audience segmentation, A/B testing, and campaign optimization.

  • Collaborate with SDR teams to educate them on campaigns and follow-up strategies while also monitoring the execution and outcomes of these follow-ups.

  • Develop and support ABM plays by partnering with marketing, content, and sales.

  • Work closely with sales and marketing operations to support and develop processes and campaign execution for both inbound and outbound lead generation.

  • Continuously monitor and seek opportunities to improve campaign effectiveness.

  • Manage demand generation budgets and forecasts.

We’d love it if you have:

  • 4+ years of experience in marketing, preferably in a B2B SaaS or developer-focused company

  • A highly motivated, self starter attitude, who thrives wearing multiple hats in a fast-paced organization.

  • The ability to work independently and collaboratively within a team environment, with a strong sense of ownership and accountability.

  • Proven experience developing and executing demand generation and digital marketing campaigns and programs that drive conversions and sales pipeline.

  • Experience monitoring and optimizing campaigns and programs.

  • Experience with Salesforce and Marketo.

  • Strong communication and disciplined project management skills with ruthless attention to detail.

Bonus points if you have:

  • Experience in the Wrike project management tool, Drift, Chili Piper

  • Database or IT industry experience

We offer fantastic benefits for full time employees; in the US these include:

  • Medical/dental/vision insurance with 100% coverage for employees and dependents

  • Company contribution to your FSA

  • Flexible Time Off - take the time you need

  • Life Insurance, short and long term disability insurance

  • 401k

  • Wellness programs

  • Annual professional development budget

  • Financial planning and legal advice

Our Core Values

Our employees are the heart of the company and only by having a core set of beliefs and values will we be successful. We hire and live by these core values:

  • We value each other

  • We get stuff done

  • We believe humility drives learning

  • We embrace failure

  • We are committed to open source

Visit our careers page to learn more about working at InfluxData.

InfluxData is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status or any other categories protected by applicable law.

To view our Know Your Rights Poster clickHERE

To view our CCPA policies click HERE

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access this website to apply for a vacancy as a result of your disability. You can request reasonable accommodations by reach out to the recruiting team by emailingapply@influxdata.com.

InfluxData does not accept unsolicited resumes from headhunters and recruitment agencies through our website, job board or directly to employees. InfluxData will not pay fees to any third-party agency, headhunter or company that does not have a signed agreement for this position in place.

Beware of job scams and fraudulent offers Our recruiters use @influxdata.com email addresses exclusively. We do not conduct interviews via text or instant message and we do not ask candidates to download software other than Zoom, to purchase equipment through us, or to provide sensitive personally identifiable information such as bank accounts or social security numbers. If you have been contacted by someone claiming to be from InfluxData from a different domain about a job offer, please report it as potential job fraud to law enforcement and tojobs@influxdata.com.

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