Platform Sales Executive

1 week ago


Truro, Nova Scotia, Canada Truro Cannabis Full time
Overview The Director of Sales is responsible for overseeing all aspects of the company's sales strategy and operations. This includes establishing and executing sales strategies, identifying new business opportunities, and fostering relationships to drive revenue growth. In collaboration with the Director of Operations and the Marketing team, the Director of Sales ensures the company's sales targets align with long-term strategic objectives, while maintaining compliance with industry regulations. Sales Strategy & Development: Create and implement comprehensive sales strategies that drive revenue and market share growth, ensuring alignment with company goals.
· Market Expansion: Develop strategies to expand the company's market presence and brand profile, identifying emerging markets and trends.
· Sales Performance Management: Evaluate sales performance, providing guidance and support to district sales managers and sales representatives. Make adjustments to sales tactics as necessary to meet goals.
· Collaboration with Leadership: Work closely with the Director of Operations, Master Grower, and Marketing team to ensure company-wide goals and objectives are met.
· Product and Market Insights: Track market trends and customer feedback, providing recommendations for product development, distribution strategies, and promotional efforts.
· Brand Representation: Represent the company at industry events, conferences, and trade shows. Conduct webinars and presentations to enhance the brand's visibility and reputation.
· Regulatory Compliance : Ensure Sales Team complies with the Cannabis Act and associated regulations.
· Perform other operational tasks as required to support the sales function.

Proven experience in a senior sales leadership role, an MBA would be considered an asset.
Strong understanding of sales strategies, business development, and market expansion.
Experience in highly regulated production environments such as cannabis, pharmaceuticals, medical devices, food and beverage, alcohol, or cosmetics is an asset.
Demonstrated ability to lead and motivate sales teams to achieve ambitious targets.
Ability to analyze market data and trends to identify new opportunities.
Proficiency in MS Office Suite (Word, Excel, PowerPoint) and basic computer systems.
This position requires the completion of security background checks in accordance with the Cannabis Act (the candidate must be able to obtain a Health Canada Security Clearance).

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