SEO Specialist

4 weeks ago


Mississauga, Canada Vaco Full time
Title – SEO Specialist
Duration : 12 months Contract with extension possibility
Work Environment: ideally 1 day per week working in the Mississauga office
Hours: 37.5 working hours per week

Technical SEO Lead
We are seeking an experienced Technical SEO Lead to oversee the entire technical SEO strategy for the client's website. The ideal candidate will have a deep understanding of Tech SEO best practices, algorithm changes, and analytics tools.

Key Responsibilities:
  • Develop and execute comprehensive technical SEO strategies.
  • Pitch big SEO initiatives + SEO Proposal Documentation – that gets approved
  • Support SEO Manager in creating an annual roadmap integrating traffic and conversion goals.
  • Conduct regular website audits to identify technical issues. Monitor search console data for potential issues and areas for improvement.
  • Coordinate and manage technical SEO projects, ensuring alignment with overall business goals.
  • Develop project plans and timelines and ensure timely implementation of technical SEO initiatives.
  • Create and manage SEO tickets.
  • Generate reports on technical SEO performance and identify trends to guide strategy adjustments.
  • Analyze data to measure the impact of technical SEO efforts, using analytics tools to track key SEO metrics.
  • Communicate progress and challenges to the team and stakeholders.
  • Ensure the quality of technical implementations by testing website changes for SEO impact, identifying and reporting any issues, and collaborating with developers to resolve them.
Technical Skills:
  • Deep knowledge of crawlability, renderability, and indexability.
  • Experience with optimizing for Core web vitals and improving page speed scores.
  • Knowledge of SEO automation, scaling of content, links etc.
  • Understanding of front-end web technologies including HTML, CSS, JavaScript, Shema Markup etc.
  • Skills including applied knowledge of bot behaviour monitoring, server log analysis, crawl budget optimization, XML sitemaps, robots.txt, SSR (server-side rendering), CDN/pre render.
  • Ability to ensure the function and integrity of metadata, internal linking, Hreflang tags,canonicals, redirects, cannibalization strategies etc.
Qualifications:
  • 4+ years of relevant experience in a similar role.
  • Experience with the following tools (or similar: Botify, Screaming Frog, Brightedge, Oncrawl, Semrush, Ahrefs, JIRA.
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