Digital Marketing Specialist

3 weeks ago

Mississauga, Canada QY Search & Advisory Full time
Calling all Digital Marketers in the Mississauga region

We are on the hunt for a Digital Marketing Specialist to join a successful medical education/prep course company, located in the west Mississauga area. You'll be marketing a service that is a leader in their industry and has a very strong reputation.

This is a permanent position starting June 3rd or sooner and offers a competitive salary of $55,000 to $60,000 + bonus, health benefits and 2 weeks paid vacation

This is a dynamic role within a small business, allowing you to apply your expertise across all areas of Digital Marketing, and directly impact the business’s success and growth.

This is an in-office position, working Monday to Friday, with a flexible schedule (either 8-4, 9-5 or 10-6), in their Mississauga office, with very occasional work on the weekend (eg. once a month, you will receive time off in lieu in those cases). There's potential for this role to convert to Hybrid, working 1-2 days a week from home in the future.

What you'll be marketing: Theoretical and practical health/medical prep courses to prospective students.

What's in it for YOU:

  • Competitive annual salary of $55,000 to $60,000 + bonus.
  • Comprehensive Health and Dental benefits
  • 2 weeks of paid vacation time
  • Flexible schedule
  • Great location, accessible via highways nearby and with free parking
  • Ability to build your experience across all areas of Digital Marketing
  • Potential for Hybrid work in the future

Responsibilities as a Digital Marketing Specialist:
  • Manage all Digital Marketing campaigns to drive brand awareness and lead generation
  • Creating digital content including blog posts, social media posts, and miscellaneous digital collateral, utilizing your creativity and Graphic Design skills
  • Create and maintain the company’s social media campaign(s) and presence to grow engagement; manage calendar and automation of social media postings on Instagram, Facebook and Youtube
  • Manage Google Adwords/PPC campaigns
  • Create and manage Email Marketing campaigns
  • Website content management on the WIX platform
  • Basic SEO
  • Occasional event/course/seminar marketing
  • Conduct market research to identify trends and opportunities for growth
  • Analyze campaign performance data and make data-driven recommendations for optimization and improvement

What you bring to the table:
  • 3+ years of experience in Digital Marketing
  • Proficient content creator for website and social media, including written, photo/image, and video
  • Proficient in Graphic Design, with the ability to use Adobe Suite or equivalent
  • Proficient in social media calendar and content creation/management across Instagram, Facebook, and Youtube. Paid Social Media campaign experience a strong asset
  • Proficient with PPC/Google Adwords campaign management
  • Basic SEO knowledge/experience
  • Email Marketing experience a strong asset
  • Experience with B2C Marketing is a strong asset
  • Experience in the Education industry, marketing to students a strong asset
  • Experience marketing a Service based business a strong asset
  • Experience with Social Media Management including Instagram, and Facebook. Youtube is a strong asset
  • Able to take initiative, be a self-starter, and work autonomously.

If this role excites you as the next chapter in your career, then submit your application immediately
If you feel this role is not the right fit, but are looking for a new opportunity in the Marketing space, then please reach out to us at hala.irfan@qy-sa.ca.

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