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Growth Marketing Director
1 week ago
Old Toronto, Canada Axon Enterprise Inc Full timeCompany Overview: Interaxon (Muse) is pioneering brain health through its industry-leading EEG neurofeedback platform, built on advanced AI algorithms. Muse spearheads decentralized research initiatives aimed at enhancing mental health practices, optimizing sleep, and advancing neuroscience development. Its AI platform unites researchers, developers, and...
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VP Director
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Growth Marketing Director
2 months ago
Old Toronto, Canada Axon Enterprise Inc Full timeInteraxon (Muse) is pioneering brain health through its industry-leading EEG neurofeedback platform, built on advanced AI algorithms. Muse spearheads decentralized research initiatives aimed at enhancing mental health practices, optimizing sleep, and advancing neuroscience development. Its AI platform unites researchers, developers, and consumers worldwide,...
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Growth Marketing Director
2 months ago
Old Toronto, Canada Axon Enterprise Inc Full timeInteraxon (Muse) is pioneering brain health through its industry-leading EEG neurofeedback platform, built on advanced AI algorithms. Muse spearheads decentralized research initiatives aimed at enhancing mental health practices, optimizing sleep, and advancing neuroscience development. Its AI platform unites researchers, developers, and consumers worldwide,...
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Director, Growth Marketing
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Director, Growth Marketing
3 months ago
Old Toronto, Canada Knix Full timeKnix is a direct to consumer intimate apparel brand that is re-inventing intimates for real life. Through our innovative products and our engaged community, we are empowering people everywhere to be unapologetically free. Launched in 2013, we are one of the fastest growing companies in Canada and globally recognized as an innovator within the apparel space....
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Old Toronto, Canada Director File Full timeWe have VP Director Job openings for a senior leadership role responsible for overseeing and guiding the strategic direction of a specific department or division within the organization. This role involves setting objectives, managing teams, and ensuring the achievement of key performance indicators to drive the company’s success.Key...
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Director, Growth Marketing
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Director, Growth and Brand Marketing
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Director, Growth and Brand Marketing
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VP Director
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VP Director
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Old Toronto, Canada Director File Full timeWe have VP Director Job openings for a senior leadership role responsible for overseeing and guiding the strategic direction of a specific department or division within the organization. This role involves setting objectives, managing teams, and ensuring the achievement of key performance indicators to drive the company’s success.Key...
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VP Director
5 days ago
Old Toronto, Canada Director File Full timeWe have VP Director Job openings for a senior leadership role responsible for overseeing and guiding the strategic direction of a specific department or division within the organization. This role involves setting objectives, managing teams, and ensuring the achievement of key performance indicators to drive the company’s success.Key...
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Marketing and Communications Manager
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Marketing and Communications Manager
3 months ago
Old Toronto, Canada Array Marketing Full timeFor over 40 years, Array Marketing has been a global leader in the retail display and in-store merchandising services industry. Global brands like Estée Lauder, Sephora, L’Oreal and Samsung to name a few, rely on our team of more than 2,000 employees around the world, to create great retail experiences by bringing their visions to life. We are committed...
Director, Growth Marketing
2 months ago
Our client is an innovative real estate based technology company. They are on a mission to transform how home buyers and sellers understand the Real Estate Market.
They are growing rapidly and looking for a Director, Growth Marketing to join their award-winning team. This is an opportunity to work on a product revolutionizing the real estate market.
They are a leading technology platform that utilizes artificial intelligence technology to estimate home values in real-time correctly. With one click, homebuyers can obtain an accurate automated home valuation for every listing within seconds. Their proprietary algorithm also correctly identifies similar nearby sold properties to help buyers determine their final offer price
They are looking for a Director of Growth Marketing to lead their national marketing initiatives and collaborate with teams and partners to grow their business.
Key Responsibilities- As the Director of Growth Marketing, build and execute growth marketing activities online, including an end-to-end digital paid social, display, and online video campaigns across all ad platforms execution along with offline channels.
- Partner closely with the CEO, members of the leadership team and our Growth advisor to create and execute a growth strategy and outbound marketing campaigns.
- Overseeing the Marketing technology Stack, building best practices for enhancements and constantly looking to evolve tools.
- Managing the implementation and execution of all campaigns and experiments focused on helping make enhancements to the conversion throughout the funnel.
- Collaborating with agencies or vendors based on campaign and design needs of creative marketing collateral
- Manage content marketing by collaborating with Content Specialists and the Product Team to ensure all content drives engagement, distribute content with email marketing and social, and continue to grow inbound with SEO.
- Lead public relations and storytelling efforts for the Company and liaise with PR agencies to accomplish PR and branding goals.
- Develop B2C guerrilla marketing strategies and execute plans, including branding initiatives and events.
- Build and lead the growth marketing team over time.
- Work closely with the sales team to understand the ideal customer profile, speed and quality of the sales pipeline and develop the qualified leads' hand-off process from growth to sales.
- Stay up to date on the latest industry trends, best practices and competitors.
- 7+ years of relevant growth marketing experience scaling a B2C technology-focused company, leadership experience
- Hands-on experience with high-growth startups is preferred.
- Extensive experience in growth marketing, including paid acquisition, website conversion rate optimization, content marketing, marketing operations, and analytics.
- Experience with B2C traditional guerrilla marketing strategies is an asset.
- Proven experience with lead acquisition program management, including funnel optimization in B2C/D2C
- Experience with executing campaigns across multiple platforms
- Project management skills with an ability to identify insights and make enhancements to the process
- Marketing tools experience, ability to identify and implement tools quickly. Experience with Google Ads, Google Analytics, Drift, SEMRush, and Google Tag Manager is a plus.
- Ability to develop a dashboard to measure and scale each marketing channel and provide weekly reports
- A strong interest in taking ownership and being hands-on in building out a growth engine
