Kinesso - Senior Associate, Addressable Strategy

3 weeks ago

Old Toronto, Canada IPG Mediabrands Full time

Position Summary

The Senior Associate, Addressable Strategy acts as a day-to-day support for the Account team, ensuring client deliverables are being met.

Key Responsibilities

  • Operate as a point of contact for agency planning teams.
  • In partnership with agency teams, ensure that all client needs and requirements while providing the highest degree of client service.
  • Develop innovative proposals and responses to client requests with internal agency partners.
  • Provide innovative programmatic solutions (e.g. product offerings and proposals) to clients.
  • Liaise with the campaign management team to monitor the goals and KPI’s for a portfolio of clients to ensure on time and complete delivery of campaigns.
  • Oversee client bookings, track campaign progress and ensure campaign deliverables are met.
  • Develop and foster relationships with agency partners and clients to share new opportunities, provide campaign updates, etc.
  • Oversee Coordinators in solving billing discrepancies/queries, and budget control reports (BCRs).
  • Maintain and develop knowledge of programmatic ecosystem.
  • Participate in media partner meetings as required to identify new client opportunities.

Desired Skills & Experience

  • Professional or Educational background in Marketing or Advertising would give leverage to this application.
  • Mid to intermediate experience in digital media.
  • Driven desire to develop and excel in a media career.
  • In-depth knowledge of the digital advertising industry and real-time media market dynamics.
  • Strong presentation skills.
  • Client service oriented.
  • Strong learning agility, with a passion for continuous development.
  • Excellent communication skills (both written and verbal).
  • Highly developed organizational skills with a strong attention to detail and accuracy.
  • Ability to work collaboratively as well as independently.
  • Proactive approach to problem solving, assisting the team, self-development, etc.
  • Proficient in Microsoft Office Suite (e.g. Word, Excel and PowerPoint).

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com

What's in it for you?
• Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days. We also have four-day long weekends, half-day summer Fridays, and meeting-free Friday afternoons year-round.
• A flexible hybrid work model that works for you.
• A focus on personal development with formal training opportunities, including mental health training and inclusion education for everyone.
• A chance to be part of and grow within a global network of agencies.
• The opportunity to contribute to our company culture by joining one of our many community-based employee groups, such as Black Employee Network, Girls on Fire, Hispanic or Latinx Alliance, Neuro Network, Pan-Asian Network, and Rainbow Lounge.

KINESSO is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to canadatalent@mbww.com

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