Global Partnerships

3 weeks ago

Old Toronto, Canada National Basketball Association Full time

The National Basketball Association (NBA) is a global sports and media organization with the mission to inspire and connect people everywhere through the power of basketball. Built around five professional sports leagues: the NBA, WNBA, NBA G League, NBA 2K League, and Basketball Africa League, the NBA has established a major international presence with games and programming available in 214 countries and territories in 60 languages. NBA Digital’s assets include NBA TV, NBA.com, the NBA App, and NBA League Pass.

Essential Functions and Job Summary

This position will be responsible for managing key strategic NBA marketing partner relationships, with the goal of growing and developing these relationships by realizing both league and partner objectives. The focus for this role will be on planning and executing media and marketing activations, pitching, negotiating, and delivering on both league and partner objectives.

Major Responsibilities

  1. Lead day-to-day account management for multiple accounts, including approval of partner advertising, media, events, and other related activation plans utilizing NBA marks or assets.
  2. Manage the fulfillment of partner sponsorship portfolios across NBA and WNBA properties, including leading partner activation processes from start to finish.
  3. Keep the Senior Director of Marketing Partnerships - Canada informed of all issues and status of accounts; escalate as necessary.
  4. Day-to-day relationship builder and business lead for accounts in a variety of industries and at agency level; must demonstrate a proven ability to understand different business categories.
  5. Work cross-collaboratively across the NBAC team to deliver on marketing programs, generate branded content, execute partner media plans, events, and positive PR.
  6. Drive revenue opportunities for the organization, working closely with the Business Development team and direct manager, to pitch upsells to current partners.
  7. Lead Hospitality for the NBA Canada office, including managing the NBA Canada suite in Scotiabank Arena, ticket inventory around Canada Series games, and logistics for B2B events, NBA All-Star, and social functions.

Required Education/Professional Experience

  1. Bachelor’s degree required; Major in Marketing or Business preferred.
  2. 3-5 years of relevant experience.

Required Skills/Knowledge Attributes

  1. Solid understanding of sports and entertainment sponsorship including promotions, events, media, and contracts.
  2. Strong communicator with relationship management skills both internally and externally, ability to adapt to a variety of personalities and working styles.
  3. Client, project, and event management skills.
  4. Ability to manage multiple tasks with a sense of urgency, motivated self-starter who thrives in a fast-paced environment.
  5. Strong Microsoft PowerPoint, Word, and Excel skills.

Job Posting Title: Associate Manager

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