Product Manager, Smart Audiences, Integrated Media Solutions

1 month ago


Richmond Hill, Ontario, Canada PGBPGNGLOBAL Full time

Job Location

North York

Job Description

As an Integrated Media Solutions Smart Audience Product Manager, you will use your strong technical skills to continuously increase the return on investment of P&G's digital advertising. The selected candidate will work with P&G's consumer data, advertising and marketing technologies while working with key technology partners, data providers, and internal product teams to deliver success for our categories.

Job Responsibilities

  • Owning the relationship with our categories to understand their needs and recommend audience data strategy while helping implement end to end.
  • Working with the product manager and data manager on data categories, incorporating AI and ML were applicable, and communicate with applicable product categories.
  • Work with consumer data strategy, driving the action items behind brand automation.
  • Digital marketing/adtech ecosystem, data management, and analytics.
  • Working with our high-performance team will enable you to be a global subject matter expert for business driving adoption of best practices to deliver high ROI marketing.
  • Manage the data adoption and utilization based on data strategy for selected area of accountability: data quality, operations, storage, reference and master data, data standards, security, vendor governance, meta data.

Job Qualifications

Required

  • A BS or MS/MBA in Computer Science, Business Analytics, Data Science, Management Information Systems, Operations Research or Statistics (or like degree)
  • Minimum of 2 plus years of experience with activated media campaign
  • Familiar with Programmatic Media and Media Buying Platforms through Media Experience
  • Experience with: DSPs, DMPs, SSPs, ID-Graphs, Data Lakes, Brand Safety, and Fraud Control
  • Ability to work with of SQL/Big Query and basic understanding of data management
  • 1+ years experience in modern Software Development, product, consumer data or similar experience is preferred
  • Ability to use programmatic data to create and deliver analytics and real time insights
  • Proven IT /Media Results - Able to identify opportunities based on articulation of overall objectives and goals and passionately drive to deliver.
  • Able to work autonomously and independently to support the business. Strong Microsoft Office tools skills including Excel, Power point, Word

Preferred

  • Experience with programmatic marketing, consumer warehouses, digital marketing reporting and analytics, search, ecommerce, content management, email marketing, etc.
  • Operations – experience in ad operations including reporting, troubleshooting, analysis & score carding. Experience with determining issues and clearly articulating potential solutions.
  • Experience with privacy, legal, data protection regulations (e.g. GDPR, CCPA)
  • Exposure to analytics tools such as Python, KNIME, Power BI, and Tableau
  • Exposure to Google Analytics, Google Data Studio, Google.

Additional Information

We are an equal opportunity employer and value diversity at our company. Underrepresented candidates including, but not limited to, People with disabilities, female, 2SLGBTQIA+ and/or Black, Indigenous, Asian, Latin, or two or more races are strongly encouraged to apply. P&G is committed to accommodating any applicant with a disability, as required by law, during the recruitment, assessment, and selection process. If you require a disability related accommodation in order to participate in the recruitment process, please click here to submit your request. If you require an accommodation for the assessment process: 1) submit your request, 2) complete the Peak Performance Assessment (not timed), 3) do not complete the Interactive Assessment until you have been contacted by Canada Talent Acquisition for documentation verification. Thank you in advance for your patience.

Sponsorship for work authorization is not available for this role. It is the applicant's responsibility to ensure they are authorized to work in the location to which they apply.

P&G serves nearly five billion people around the world and has the strongest portfolio of trusted, quality, leadership brands, including Tide, Pantene, Pampers, Gillette, and Old Spice. Join us to grow your skills as a world-class leader P&G Canada is an accredited Indigenous Employer of Choice and has been named one of Canada's Best Diversity Employers (2023), Canada's Top 100 Employers (2023), Top Employers for Canadians Over , Canada's Top Employers for Young People and Greater Toronto's Top Employers (2023)

Job Schedule

Full time

Job Number

R

Job Segmentation

Experienced Professionals (Job Segmentation)

Starting Pay / Salary Range

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