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Sr. advisor, seo content writer

3 months ago


Old Toronto, Ontario, Canada CEI Fleet Collision And Safety Full time
Sr. Advisor, SEO Content Writer Element employees make a difference in the lives of others every day.

We are re-defining the fleet management industry to be people first, then business – delivering on our promise of a superior client experience.

This takes hard work and innovation, and we need more like-minded people on our team.
What We NeedWe are looking for a Sr. Advisor, SEO Content Writer to join Element Fleet Management.

As the largest pure-play fleet manager in the world, we provide unmatched products and services and solutions to our clients.

At Element, employees play a critical role in delivering value to customers and ensuring an exceptional client experience.

We are committed to the success of our clients, employees, and investors by fostering a culture where every employee can make a differenceAre You:

Passionate about SEO content writing and the role great SEO content can play in helping to grow our business?Someone who can see a story in anything, you know how to plan, time, target and create content that ranks for your audiences?As the Sr.

Advisor, SEO Content Writer , you will work with the Director of Corporate Marketing and content marketing lead to plan and calendar marketing and communications in support of our products, services and experiences that drive great client experiences.

This position is a key member of the Element Fleet Management Marketing team, focused on creating and optimizing content to increase visibility and organic search rankings.

A Day in the LifeDevelop and execute successful SEO content strategiesOptimize copy and landing pages for SEO opportunityPerform and manage ongoing keyword discovery, expansion, and optimizationStay ahead of the trends, strategies and tactics within SEO and digital marketingFor our clients, take complex information about our products and services and create communications that are easy to engage withFor our prospects, find creative ways to spark their interest with Element and encourage them to engage with our company, products, and servicesWrite and create compelling, buyer focused content that moves our audiences down the funnelActive player in development of annual corporate marketing strategic plansIdentify and source content opportunities from across the businessIntegrate information from multiple sources to enable efficient process, analysis of content and streamlined execution in producing content that is helpful and convertsPartner with campaign strategists, sales, and product marketers to transform insights into breakthrough, easy-to-understand contentMaintain editorial calendars and develop and manage workflows to meet editorial and campaign deadlinesWorking with the cross-functional team to deliver content through a variety of channels and mediums including: web and landing pages, e-newsletters, infographics, videos, podcasts, events, webinars, social posts, e-books, guides and blogsWorking with our website team to develop SEO content that ranksRequirementsMin

Education required:
Bachelor's Degree, creative writing, journalism, or related fieldMin

Experience required:
4-6 years in SEO content developmentAdvanced knowledge of SEO copywriting experience, principles, ability to develop and implement SEO strategiesAnalytical and data-driven writing style with SEO goalsExperience in B2 B industry requiredStrong verbal, writing, editing skillsCollaboration and a team-player skillsDemonstrated ability to work effectively with all levels of the organizationInfluencing skillsAgility and a 'can-do' mindset are critical to be successful in this roleWhat's in it for You

  • A culture of innovation, empowerment, decision-making, and accountability
  • Comprehensive health and welfare benefits that serve the needs of you and your family and foster a culture of wellness
  • Additional benefits and amenities, including paid time-off programs (vacation, sick leave, and holidays)Applicants will be required to undergo a background check only if and after a conditional offer of employment has been extended.

Element Fleet Management and its wholly owned subsidiaries are an equal opportunity employer committed to diversity, equity, inclusion, and belonging.

We are pleased to consider all qualified applicants for employment without regard to race, color, religion, gender identity, age, sex, sexual orientation, disability, national origin, Aboriginal/Native American status, protected veterans' status or any other legally-protected factors.

Disability-related accommodations during the application and interview process are available upon request. Should you require an accommodation with our hiring process please send an email to or call #J-18808-Ljbffr