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Marketing Manager Innovation

3 months ago

Laval, Quebec, Canada Kerry Full time
About Kerry

Kerry Group is the world leader in taste and nutrition serving the food, beverage, and supplement industry, globally. We have annualized sales in excess of €7 billion and employ over 26,000 people. Our purpose is to "Inspire Food and Nourish Life", and we do this by supplying products in a sustainable manner which is good for our customers, the societies we live and work in, and our planet.

BioK+'s history began over 60 years ago, with the discovery of three remarkable and unique probiotic strains. Ever since our humble beginnings in the 1990s, our mission has always been focused on promoting people's health through food and science. Over our +20 of history, we grew from 10 employees to a global company, owned by the renowned Kerry Group. The business expanded from a Québec-based natural health food outlets to an international network of pharmacies, health food and grocery stores and hospitals in Canada and the United States.

Canada is where BioK+ was born. The brand has a strong presence in Quebec region as the "#1 probiotic brand in Quebec" 8 years in a roll

About the role

The Innovation Manager will lead and manage the development and execution of innovative strategies and initiatives for new products and processes within the CPG sector. This role involves collaborating across departments to identify opportunities, develop concepts, and drive projects from ideation to market launch.

Key responsibilities
  • Develop and implement innovation strategies aligned with the company's goals and market trends.
  • Conduct market research to identify emerging trends, consumer needs, and competitive landscape.
  • Lead cross-functional teams through the innovation process, including research and development, marketing, and supply chain.
  • Oversee the project lifecycle from concept development to product launch, ensuring timely and within-budget delivery.
  • Collaborate with internal teams, external partners, and industry experts to gather insights and stimulate creativity
  • Manage the development of prototypes, oversee testing and validation, and refine concepts based on feedback.
  • Analyze consumer data, market trends, and competitive activity to inform innovation strategies.
  • Communicate innovation strategies, project progress, and outcomes to senior management and stakeholders.
  • Track and evaluate the performance of new products and processes post-launch
  • Gather feedback and measure success against predefined metrics and KPIs.
Qualifications and skills
  • Bachelor's degree in Business, Marketing, Engineering, or a related field (Master's degree preferred).
  • 5+ years of experience in innovation management, product development, or a related role within the CPG industry.
  • Proven track record of successful product launches and project management.
  • Strong analytical and strategic thinking abilities.
  • Excellent project management and organizational skills.
  • Effective communication and interpersonal skills.
  • Proficiency in market research and data analysis.
  • Ability to work collaboratively with cross-functional teams.
  • Creative problem-solving and critical thinking.