Marketing Coordinator
2 weeks ago
Marketing Coordinator Job Description
Unitronic is seeking a skilled Marketing Coordinator to drive our marketing initiatives forward. This role requires a strong understanding of the performance automotive aftermarket industry and specialized knowledge of Unitronic's performance software and hardware.
Key Responsibilities:
- Develop and implement marketing strategies aligned with brand objectives in collaboration with the Marketing Manager.
- Create and coordinate production of marketing materials, including advertisements, promotional periods, and social media content.
- Manage social media outlets, scheduling posts and engaging with our audience.
- Write compelling and engaging copy for web, email, social, and advertisement campaigns while adhering to brand guidelines.
- Assess the performance of marketing campaigns, using data-driven insights to optimize strategies and maximize ROI.
- Support the Marketing Manager in conducting market research and competitor analysis to identify trends, opportunities, and potential areas for growth.
Requirements:
- Post-secondary education in Marketing or Communications or a mix of relevant real-world work experience.
- Proven experience (2+ years) in the marketing field, preferably in the automotive industry or similar.
- Strong project management skills with the ability to multitask and prioritize in a fast-paced environment.
- Excellent written and verbal communication skills primarily in English, with a keen eye for detail and a creative flair.
- Proficiency in Microsoft Office Suite/Google Workspace Suite and familiarity with marketing analytics tools.
- Knowledge of social media platforms and best practices for engaging and growing online communities.
What We Offer:
This position offers a competitive salary, based on experience and qualifications, with corporate health and wellness benefits packages. Unitronic offers a unique dynamic and innovative work environment where you'll have the opportunity to make a meaningful impact and contribute to the success of a global brand.
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