Marketing Coordinator

2 weeks ago


Laval, Quebec, Canada Unitronic Full time

Marketing Coordinator Job Description

Unitronic is seeking a skilled Marketing Coordinator to drive our marketing initiatives forward. This role requires a strong understanding of the performance automotive aftermarket industry and specialized knowledge of Unitronic's performance software and hardware.

Key Responsibilities:

  • Develop and implement marketing strategies aligned with brand objectives in collaboration with the Marketing Manager.
  • Create and coordinate production of marketing materials, including advertisements, promotional periods, and social media content.
  • Manage social media outlets, scheduling posts and engaging with our audience.
  • Write compelling and engaging copy for web, email, social, and advertisement campaigns while adhering to brand guidelines.
  • Assess the performance of marketing campaigns, using data-driven insights to optimize strategies and maximize ROI.
  • Support the Marketing Manager in conducting market research and competitor analysis to identify trends, opportunities, and potential areas for growth.

Requirements:

  • Post-secondary education in Marketing or Communications or a mix of relevant real-world work experience.
  • Proven experience (2+ years) in the marketing field, preferably in the automotive industry or similar.
  • Strong project management skills with the ability to multitask and prioritize in a fast-paced environment.
  • Excellent written and verbal communication skills primarily in English, with a keen eye for detail and a creative flair.
  • Proficiency in Microsoft Office Suite/Google Workspace Suite and familiarity with marketing analytics tools.
  • Knowledge of social media platforms and best practices for engaging and growing online communities.

What We Offer:

This position offers a competitive salary, based on experience and qualifications, with corporate health and wellness benefits packages. Unitronic offers a unique dynamic and innovative work environment where you'll have the opportunity to make a meaningful impact and contribute to the success of a global brand.


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