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Go-To-Market Programs Manager

3 months ago

Toronto, Ontario, Canada Microsoft Canada Full time
OverviewThe Surface Commercial Solution Area is part of the Americas Sales Enablement & Operations (SE&O) organization with the objective of building scale and consistency into go-to-market (GTM) strategy, operations, and the customer and partner experience. We play an essential role translating Microsoft's worldwide commercial strategy to a regional execution plan and driving operation excellence across the US, Canada and Latin America. In the next few years, we expect this already-big business to grow further with investments in new products and the transformation into our hybrid work world. In this role, you will have the opportunity to impact the Surface business and be on the leading edge of product innovation, working on Surface devices and accessories. As the Go-To-Market Programs Manager - Surface, you will define and execute the Americas GTM strategy, through programs and campaigns for a large set of stakeholders to grow revenue and market share. You will be expected to develop a deep understanding of this product and competitor set level), and work closely with worldwide sales, marketing, partner and engineering teams. We are seeking a Go-To-Market Programs Manager - Surface, to join our team. Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.Qualifications

Required/Minimum Qualifications

  • 3+ years field product marketing, product management, marketing strategy, sales enablement, business development, technical pre-sales, or related work experience.

Additional or Preferred Qualifications

  • 5+ years field product marketing, product management, marketing strategy, business planning, sales enablement, business development, technical pre-sales, or related work experience AND Bachelor's Degree in Business, Marketing, Computer Science, or related field
    • OR equivalent experience.

Field Product Marketing IC3 - The typical base pay range for this role across Canada is CAD $66,500 - CAD $128,300 per year.

Find additional pay information here: Canada pay information | Microsoft Careers

Microsoft will accept applications for the role until August 8, 2024

ResponsibilitiesBusiness Management
  • Owns accountability for defined scorecard metrics and key performance indicators (KPIs) for a product/service.
  • Plans and executes business strategy in the highest priority areas and/or where the most impact can be had for the line of business.
  • Partners with relevant leadership team(s) as required to ensure alignment with area/subsidiary goals and drives business priorities.
  • Considers relevant individual product-level portfolio share (e.g., compete), revenue, and scorecard information and identifies insights that may impact marketing and business planning decision-making.
  • Tracks the efficacy of plans to achieve growth targets.
  • Aligns with the rhythm of the business (ROB) cadence with corporate (e.g., global sales, marketing, and operations [GSMO], the business group, engineering) to provide visibility and report data-driven insights on execution and performance in the area/ subsidiary.
  • Leverages understanding of customer/partner pain points, and identifies areas for adjustments or corrective action to drive greater impact.
  • Adapts and cascades information based on changing priorities.
  • Identifies and shares best practices to enable successful performance across groups.
Go-to-Market (GTM) Strategy, Planning, and Delivery
  • Contributes to the creation of strategic go-to-market (GTM) plans, for initiatives, across sales, marketing, consulting, customer success, and partner functions.
  • Aligns with subsidiary scorecard metrics, targets, and attainment strategies.
  • Helps define and analyze key performance indicators (KPIs) to measure the success of the business.
  • Supports a functional team in understanding and executing GTM strategy.
  • Executes near-term growth plans and contributes to competitive strategies to drive target market share gains.
  • Interacts with defined stakeholders to drive the local product marketing growth strategy.
  • Assesses activity and impact across strategy plans.
Field Enablement
  • In collaboration with sales partners, serves as an orchestrator between the Business Group (BG) Lead and the area/subsidiary to land sales programs with clarity, and ensure the channel and sellers are equipped with the knowledge, skills, and resources to sell.
  • Executes packaged sales plays for sellers.
Business Development
  • Contributes to the definition and implementation of competitive strategy and white-space growth opportunities for sellers within a product line/segment.
  • Supports three-horizon business development planning.
  • Leverages understanding of the unique regional market to support the development of growth opportunities beyond the global model.
  • Coordinates with key stakeholders to scale and pitch solutions to win market share.

Other

  • Embody our Culture and Values