Marketing Coordinator

2 weeks ago

Toronto, Ontario, Canada Appficiency Inc. Full time

Solving the most complex technology and business challenges is what Appficiency is about. As the top partner for creating the new industry benchmarks in the ERP Services, Appficiency is an Oracle NetSuite Alliance Partner with over 7 different industry and partner awards. We are a leader in both construction and manufacturing and as a top 5 Alliance Partner, we go to work each day solving the hardest industry problems and sharing these news-worthy achievements to set a higher bar for the professional services and software industry.

The Value

This is your chance to make an impact and use your creative strengths to help Appficiency continue our growth. The Marketing Analyst is an integral member of the go-to-market team and has the opportunity to grow quickly as the Appficiency organization continues to expand. You will work directly with team members across the organization, including product development, sales, finance and executive leadership. You will also have the opportunity to work with Appficiency's strategic partners supporting collaboration in go-to-market activities.

The Grind

We have been recognized for being the best at what we do, but we are working smart to do even better and that all starts with you. We are a rapidly growing company at the interchange of business and technology which requires entrepreneurial tenacity, motivation to learn, and enterprise building initiative.

No matter your role, you will be an integral member of the team, focusing on engagements of varying sizes and across diverse industries. In our progressive environment, the projects you work on will drive your learning and accelerate your business acumen and technical expertise.

The Talent

We are seeking a Marketing Coordinator to join our software implementation firm to support the NetSuite Alliance Partner Marketing Manager in the development and execution of marketing strategies. The Marketing Coordinator will assist with various marketing activities, including creating marketing collateral, managing social media accounts, coordinating events, and supporting digital marketing campaigns. The ideal candidate should be creative, detail-oriented, and have excellent communication and organizational skills.

The Commitment
  • As a Marketing Coordinator, you will assist with the development and execution of marketing campaigns and initiatives to support the NetSuite Alliance Partner Marketing Manager.
  • Collaborate with cross-functional teams to create marketing collateral, such as case studies, white papers, and sales enablement materials.
  • Create and manage social media content and engagement for the company's social media accounts.
  • Coordinate and assist with the planning and execution of events, including webinars, trade shows, and conferences.
  • Support the development and execution of digital marketing campaigns, including email marketing and search engine marketing (SEM).
  • Monitor and report on the performance of marketing campaigns and provide insights and recommendations for improvement.
  • Manage and maintain the marketing collateral and digital asset library.
  • Conduct market research and competitive analysis to inform marketing strategies and tactics.
  • Assist with other marketing projects and duties as assigned.
The Essentials
  • Bachelor's degree in Marketing, Communications, Business Administration or a related field.
  • Excellent written and verbal communication skills, with the ability to communicate effectively with internal teams, external partners, and customers.
  • Strong attention to detail, with excellent organizational and project management skills.
  • Ability to work independently and collaboratively in a fast-paced environment.
  • Proficient in Microsoft Office, particularly Excel, PowerPoint, and Word.
  • Experience with marketing automation software.
  • Knowledge of NetSuite products and services is a plus.
  • Familiarity with Canva, Adobe Creative Suite, particularly Photoshop, InDesign, and Illustrator, is a plus.

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