Director, Marketing

1 month ago

Golden Horseshoe Ontario, CA EMETemployment Full time
Director, Marketing

Brief Description:

Our employer, one of North America's leading Jewish non-profits, works to preserve and strengthen the quality of Jewish life in Greater Toronto, Canada, Israel, and around the world.

We're seeking a talented professional who is creative, knowledgeable, and passionate about the Jewish community for the position of Director, Marketing. While managing a team of marketers and reporting to the VP, Marketing and Brand Strategy, this role will lead the development and implementation of a winning strategy to market a key set of the organization's programs and initiatives throughout the Jewish community.

Job Function:

  1. Exercise oversight and ownership for the development and execution of marketing strategies for a dedicated portfolio of the organization's programs and initiatives
  2. Lead and manage a team of marketing professionals to create impactful marketing products, events, and experiences
  3. Recruit, motivate, develop, and retain talent to deliver impactful results; champion a flexible, agile, and inclusive work environment, prioritizing health and well-being of the team
  4. Work collaboratively with a team of the organization's program staff to identify target audiences and KPIs, ensuring marketing strategies are aligned with program goals and participant recruitment tactics
  5. Work collaboratively with other teams and external vendors to ensure strategies are developed with the benefit of expertise across a range of disciplines - including design, digital, and content
  6. Lead project brief-ins and provide creative direction to other teams and external vendors in the development of marketing collateral, including in the areas of design, digital, and content
  7. Work collaboratively with other teams to collect and report on results and metrics, using the data to optimize plans and draw insights to refine future strategies and tactics
  8. Develop workback schedules and ensure all creative project details are captured and deadlines are met
  9. Own, track, and report on project budgets
  10. Work collaboratively with the organization's central marketing hub to ensure marketing projects are planned, scheduled, and executed to a high professional standard and in effective coordination with other marketing activities
  11. Ensure creative assets align with the organization's overarching marketing, communications, and brand strategy
  12. Assess marketing trends and best practices to leverage the latest techniques to continually elevate the impact of marketing campaigns within the portfolio
  13. Operate in a flexible, agile, supportive, and inclusive work environment
  14. Anticipate and resolve challenges in a constructive, collaborative way

Job Requirement:

  • Post-secondary degree in Business, Marketing, Communications, or related field, or equivalent experience
  • 5+ years' relevant work experience, such as in a marketing agency, corporate or non-profit marketing team, or related professional role
  • Previous experience managing and developing talent; passionate about helping people learn and grow
  • Keen understanding of the creative process, including the interplay of design, content, digital, and experiential marketing elements
  • Strong interpersonal skills with the ability to quickly build rapport with colleagues
  • Proactive with excellent organizational and time management skills
  • Experience in project management and budgeting
  • Effectively presents work, and collects and communicates feedback
  • Approaches creative with enthusiasm and passionate about creative excellence
  • Strong problem-solving, decision-making, and analytical capabilities with excellent attention to detail
  • Enthusiasm, creativity, innovation, and the ability to thrive in a fast-paced environment
  • Excellent written and verbal communication skills
  • Knowledge of the Jewish community and Jewish-related topics (Judaism, Israel, etc.) considered a strong asset, as is experience as a Jewish community professional
  • Familiarity with Asana or Wrike an asset

This is a full-time permanent position.

The employer supports a flexible work schedule, within parameters, and all employees engage in hybrid work.

Reflective of the flexibility afforded, there is also an expectation of availability at pressing times, outside of regular hours, based on demands. Engagement and connection are key to supporting the best employee experience, and we want to ensure that this puts balance and well-being at the forefront of our approach. In addition to a generous vacation policy, the employer's offices are closed on all Jewish holy days (yom tovim), and the employer supports early office closures to observe the Jewish Sabbath (Shabbat).

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