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Director of Sales

3 months ago

Burlington Ontario AA, Halton, Canada InnVest Real Estate Investment Trust Full time
Director of Sales & Marketing - Dual Property Hilton Garden Inn Toronto / Burlington

Location: Burlington, ON

Job Type: Full Time

Number of Positions: 1

THE OPPORTUNITY:

Director of Sales & Marketing

Reports to the General Manager

THE COMPANY:

With 100 hotels in our portfolio, representing 18 internationally recognized hotel brands, InnVest is the largest independent owner of hotels in Canada. In addition, our management team oversees the day-to-day activities of almost 90 hotels, also making InnVest the largest independent operator of hotels in Canada. InnVest’s portfolio is geographically diverse with hotels from Vancouver, BC to Corner Brook, NL. From roadside inns to luxury urban properties, we are also experientially diverse.

At InnVest, our mission is simple – to deliver outstanding guest experiences and superior returns on quality hospitality investment. A career at InnVest will provide you with unrivalled opportunities and invaluable exposure to Canada’s largest independently-owned and operated hotel portfolio.

The 120 room Hilton Garden Inn Toronto Burlington and 83 all suite Homewood Suites by Hilton Burlington are conveniently nestled between Toronto and Hamilton and 40 KM from International Airports. Our Hilton branded Burlington hotels are within the prosperity corridor, near corporate park, international Head Offices, social and athletic venues, boutique shopping, dining, and the area’s finest golf courses. With multiphase renovations in the upcoming future, our team strives to exceed our guest’s expectations and welcome each guest in the spirit and warmth of Hospitality.

THE ROLE:

The Director of Sales & Marketing position is generally responsible for directing the sales and marketing efforts of the hotel in order to maximize revenue. The incumbent will be responsible for leading a dynamic sales team, coordinating all marketing initiatives, and selling hotel rooms with a significant revenue contribution.

ACTIVITIES:

  • Strategist for Sales, Marketing, and Profitability Initiatives;
  • Develop and implement a marketing plan and budget to achieve established sales objectives;
  • Manage turnover and work in parallel with the General Manager to maximize sales and profits and establish a pricing and selling price strategy;
  • Provide the team with resources, training, coaching, and moral support to do a good job. Provide orientation and ongoing development support, ensuring that training programs are consistent with individual career goals;
  • Coach and energize the sales force in order to create a sales culture within a team of competent, efficient, and united members who want to maximize their abilities;
  • Act as a coach who is able to challenge and empower his team in revenue growth;
  • Participate in internal and external business activities and lead the managers of the different market segments;
  • Implement brand marketing programs. Maximize regional and national resources while taking responsibility for the results of the hotel;
  • Provide overall hotel marketing leadership with revenue generation initiatives and ROI controls;
  • Establish public relations links in the various markets and ensure the representation of the hotel in the community through partnerships and participation in events in order to keep the hotel at the top of the list;
  • Ensure teamwork with department heads as a sales and marketing specialist. Maintain open communication with regional, national, and corporate teams;
  • Prepare weekly, monthly, quarterly, and annual reports as required;
  • Assume responsibility for other tasks as required.

COMPETENCIES WE ARE SEEKING:

  • Previous 3-year professional experience in the hotel market, including at least two years as Sales Director or at a higher level
  • Leadership and dynamism of the sales team
  • Demonstrated experience in achieving revenue goals
  • Excellent communication and interpersonal skills
  • In-depth knowledge of computer programs
  • Ability to analyze and interpret any financial data
  • Dynamic temperament and exceptional organizational and communication skills
  • Effective and creative leadership with a high level of professionalism
  • Strong skills in human resources management and administration
  • Knowledge of automated sales systems

InnVest Hotels is an inclusive employer. As such, we welcome and encourage applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process. We appreciate all applications; however, only those applicants selected for an interview will be contacted.

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