Advisor, Media Strategy

1 week ago


Montreal, Quebec, Canada Desjardins Full time

Media Strategy Advisor at XYZ Company

Join us for a temporary 12-month position where you'll be at the forefront of designing and executing media communication strategies through various channels. As a media strategy advisor, your main task is to craft tailored advertising campaigns and select appropriate media outlets based on client objectives. In this role, you'll be instrumental in developing and implementing multi-channel media campaigns specific to your industry. You'll act as a go-to person for both project and marketing teams, offering insights and guidance on media campaign initiatives. Your expertise will be vital as you formulate recommendations, strategies, and media plans aligning with client requirements and organizational goals. Collaboration with stakeholders from different areas is key as you interpret their needs and articulate the diverse facets of the multi-channel media strategy.

  • Develop an in-depth understanding of target clients, their unique needs, media consumption habits, and consumer journey
  • Create media strategies that cater to client needs and overall business objectives across various projects
  • Execute media planning activities and determine the media mix based on business requirements and goals
  • Produce, customize, and optimize multimedia campaigns and solutions for diverse clients
  • Set objectives and key performance indicators, and assess the outcomes of media campaigns to derive insights and enhance strategies for better returns on investment
  • Evaluate and negotiate proposals, as well as coordinate campaigns with media partners
  • Stay updated on industry trends, pinpoint opportunities, and suggest enhancements to media communication practices

What we offer:

  • Competitive salary and annual bonus
  • 4 weeks of flexible vacation starting in the first year
  • Defined benefit pension plan ensuring a stable income post-retirement
  • Comprehensive group insurance encompassing telemedicine benefits
  • Coverage for health and wellness expenses, along with telecommuting equipment reimbursement

What you bring to the table:

  • Bachelor's degree in a relevant field
  • Minimum of four years of pertinent experience
  • Proficiency in French is mandatory
  • Strong business acumen and exceptional interpersonal skills

Trade Union



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