Marketing & Communications Manager

2 weeks ago

Mississauga, Ontario, Canada Stallion Express Full time

Position Overview

Stallion is a technology-driven company that specializes in providing innovative shipping solutions tailored for the Canadian e-commerce market. As a Marketing & Communications Manager, you will be responsible for leading a high-performing team, driving our digital presence, overseeing content creation, and ensuring effective internal and external communication strategies. Your expertise will be pivotal in shaping our brand perception and national growth.

This is a fast-paced, multi-faceted role that requires a blend of creativity, analytical thinking, and leadership skills to effectively position Stallion in the logistics/eCommerce market and achieve our business objectives.

Key Areas of Responsibility

  • Lead and manage a team of marketing professionals, setting clear goals and providing guidance, mentorship and support to foster a culture of creativity, collaboration, and accountability within the department.
  • Possess strong people management skills to oversee hiring, training and development efforts within the department.
  • Plan and oversee the implementation of multi-channel marketing campaigns, including social media, SEO, email marketing, and content marketing.
  • Assist in creating compelling eCommerce content, including video tutorials, articles, blog posts, and infographics, to drive engagement and educate our target audience.
  • Coordinate the communication of new features and service launches both internally and externally. Deliver essential marketing assets, including ad creatives, ad copy, promotional videos, blogs, and email communications.
  • Provide regular reports and insights to support data-driven decision-making processes, including utilizing analytics tools to track performance metrics such as engagement rates, conversion rates, and revenue generated.
  • Oversee digital advertising campaigns across various platforms (Google Ads, Meta Ads, TikTok Ads, YouTube Ads).
  • Lead the development of the marketing department analysis dashboard for KPIs and ROIs.
  • Implement a news monitoring and crisis management system to track media coverage, industry trends, and competitor activities, ensuring timely responses and strategic alignment with marketing objectives.

Qualifications:

  • Hands-on experience in eCommerce, logistics or a software company is a plus.
  • Proven work experience in digital marketing and a minimum of 2 years of experience in a leadership role.
  • Proven track record of developing and executing successful marketing strategies and campaigns that drive business results.
  • Integrated marketing experience, including paid, owned, and organic channels.
  • Strong leadership skills with the ability to inspire, motivate, and mentor a team.
  • Exceptional communication and interpersonal skills, with the ability to effectively collaborate with internal and external stakeholders.
  • Proficiency in marketing automation tools and digital analytical tools for social listening, ad tracking, website analytics, and app statistics (e.g., Google Analytics, Google Ads, Semrush, AWS quicksight, , etc).
  • Creative thinker and a strong problem solver with the ability to lead the team to push the solution and progress.
  • Strong project management and organizational skills.

About Us:

Stallion Express is a Toronto-based company specializing in logistics solutions for online sellers. At Stallion Express, we empower business owners by seamlessly connecting them to their customers. From small eBay sellers to large eCommerce platforms, we streamline the experience of getting products to their customers. We're a dynamic team working towards a shared vision: To help Canadian sellers ship parcels at the lowest possible rates.

What's in it for me?

  • Birthday and work anniversary celebrations. We love to celebrate you in whatever way we can. We promise not to make you awkwardly stand there while we sing "Happy Birthday" to you
  • Hybrid remote work options. Work where you work best While we do need you in the office to create content and brainstorm with the team, we are very flexible in terms of work arrangements. This position is based out of our headquarters in Mississauga, Ontario.
  • Office gym. Eat too many of those snacks? Our employee-only office gym at our head office in Mississauga is available for you 24/7. It's no commercial gym but it has all the necessities- and more

At Stallion, we embrace diversity and encourage applications from individuals of all backgrounds and experiences. Your journey with us starts here

Job Type: Full-time

Benefits:

  • Casual dress
  • Company events
  • Flexible schedule
  • On-site gym
  • On-site parking
  • Paid time off

Schedule:

  • Monday to Friday

Application question(s):

  • Are you available to work in our Mississauga office four days a week?
  • What is your salary expectation?

Experience:

  • Digital marketing: 4 years (required)
  • Brand Advertising: 3 years (required)
  • E-commerce: 2 years (preferred)

Licence/Certification:

  • Google Analytics Certification (preferred)

Work Location: In person


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