Technical Trade Marketing Manager
2 months ago
About the OpportunityWhat does one see when looking at a backyard, front porch, or driveway? Our client sees possibilities. Possibilities to build works of art and personal playgrounds. Possibilities to transform imagination into outdoor spaces, creating connections stronger than the concrete underfoot.The hardscape industry is both exciting and dynamic, and our client is expanding their Trade Marketing team. The Manager, Trade Marketing Content role offers a unique opportunity for the right candidate to be part of a leading hardscape company and influence the next generation of hardscape contractors.The primary responsibility of the Manager, Trade Marketing Content is to bridge the gap between the complexity of products and the simplicity of understanding for the contractor audience. This role involves crafting and executing a go-to-market strategy that ensures our client is recognized as the authority for "How to Build" digital training content in the hardscaping industry.Reporting to the Director of Residential Marketing, the successful candidate will work with five regional operations to uncover the latest installation best practices and turn that knowledge into compelling, educational digital training content. This content will help intercept and convert new hardscapers into sales leads. The role also involves working cross-functionally with the in-house Studio and Digital Marketing team to bring strategies and plans to life.Specific Responsibilities:Establish and lead the execution of a comprehensive plan to elevate our client as the authority for "How to Build" content on YouTube and through organic and paid search.Collaborate with an external agency partner to develop compelling "How to Build" animated or live video content.Develop the technical resources go-to-market playbook for new product launches, encompassing all technical resources required by hardscape contractors to use the products.Drive the execution of technical materials for hardscapers, including project installation manuals, product-specific installation instructions, and advanced techniques.Proactively manage and elevate the content across the client's Contractor website, including the Hardscape Education Centre, directing updates to images, blogs, articles, and gated content.Maintain relationships with current external tools and training partners and investigate strategic alliances with new prospective adjacent partners.What Will Make the Candidate Successful:The ideal candidate is highly organized and collaborative, with a proven track record of translating technical product knowledge into industry-leading digital content. They are innovative thinkers, unafraid to chart a path into new areas without existing processes. The candidate thrives on building consensus across the organization and has strong internal selling skills with a bias for action to deliver exceptional outcomes and results. They are motivated to lead large-scale, company-wide projects, influencing across all levels of the organization, and can pivot as needed to respond to a fast-paced, ever-changing environment.Qualifications:Bachelor's degree in Marketing or a related field.3-5 years of experience leading the development of digital content, including live/animated video production.Experience leading creative agencies through complex, large-scale projects.Understanding of SEO, Google, YouTube, and performance analytics with a focus on continuous improvement.Enthusiasm for learning about the construction process and the ability to absorb, retain, and leverage technical information.Confidence in leading high-profile projects, keeping details organized, and ensuring all deliverables are on time.Ability to lead initiatives across a highly matrixed team.Proven ability to earn trust and influence non-direct reports.Strong communication and presentation skills.Experience in B2B and/or technical products is an asset.Frequent travel to the Corporate Office for regular meetings and across U.S. regions for training events and contractor networking.Compensation:Competitive salary with an additional 10% bonus opportunity.3 weeks paid vacation, plus a paid holiday December closure.Escalating employer-match pension contributions after one year of service.Generous corporate profit-sharing program.Comprehensive benefits package, including Health, Dental, and Life Insurance coverage.
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Technical Trade Marketing Manager
2 months ago
Etobicoke, Canada OpTalent | Ontario | Recruitment Full timeAbout the OpportunityWhat does one see when looking at a backyard, front porch, or driveway? Our client sees possibilities. Possibilities to build works of art and personal playgrounds. Possibilities to transform imagination into outdoor spaces, creating connections stronger than the concrete underfoot.The hardscape industry is both exciting and dynamic, and...
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Technical Trade Marketing Manager
2 months ago
Etobicoke, Canada OpTalent | Ontario | Recruitment Full timeAbout the OpportunityWhat does one see when looking at a backyard, front porch, or driveway? Our client sees possibilities. Possibilities to build works of art and personal playgrounds. Possibilities to transform imagination into outdoor spaces, creating connections stronger than the concrete underfoot.The hardscape industry is both exciting and dynamic, and...
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Technical Trade Marketing Manager
2 months ago
Etobicoke, Canada OpTalent | Ontario | Recruitment Full timeAbout the Opportunity What does one see when looking at a backyard, front porch, or driveway? Our client sees possibilities. Possibilities to build works of art and personal playgrounds. Possibilities to transform imagination into outdoor spaces, creating connections stronger than the concrete underfoot. The hardscape industry is both exciting and dynamic,...
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Trade Marketing Manager
1 month ago
Etobicoke, Ontario, Canada OpTalent | Ontario | Recruitment Full timeAbout the OpportunityWhat do you envision when considering outdoor spaces? Our client perceives opportunities. Opportunities to create masterpieces and personal retreats. Opportunities to turn creativity into outdoor environments, forging connections that surpass the concrete beneath.The hardscape sector is both thrilling and dynamic, and our client is...
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Trade Marketing Manager
4 days ago
Etobicoke, Ontario, Canada OpTalent | Ontario | Recruitment Full time**Job Summary** Lead the development of digital content for a leading hardscape company, creating educational training content for contractors and driving the company's authority in the industry. About the Opportunity What does one see when looking at a backyard, front porch, or driveway? Our client sees possibilities. Possibilities to build works of art...
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Manager, Trade Marketing Content
3 months ago
Etobicoke, Canada Unilock Ltd. - Corporate Division Full timeJOB TITLE: Manager, Trade Marketing Content DEPARTMENT: Corporate, Marketing TEAM: Trade Marketing, Residential REPORTS TO: Director, Trade Marketing EMPLOYMENT TYPE: Full-time, permanent, Hybrid (in-office and on-the-road travelling) LEVEL: Mid-Senior About the Opportunity What do you see when you look at a backyard, front porch, or driveway? At...
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Trade Marketing Manager
3 days ago
Etobicoke, Canada TWI Foods Inc. Full timeThe Trade Marketing Manager will be responsible for developing and executing trade marketing strategies that drive brand visibility, sales growth, and market share across various retail channels. This role involves close collaboration with the sales, marketing, and product development teams to ensure alignment on brand objectives and to create impactful...
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Trade Marketing Manager
4 weeks ago
Etobicoke, Canada TWI Foods Inc. Full timeThe Trade Marketing Manager will be responsible for developing and executing trade marketing strategies that drive brand visibility, sales growth, and market share across various retail channels. This role involves close collaboration with the sales, marketing, and product development teams to ensure alignment on brand objectives and to create impactful...
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Trade Marketing Manager
3 weeks ago
Etobicoke, Canada TWI Foods Inc. Full timeThe Trade Marketing Manager will be responsible for developing and executing trade marketing strategies that drive brand visibility, sales growth, and market share across various retail channels. This role involves close collaboration with the sales, marketing, and product development teams to ensure alignment on brand objectives and to create impactful...
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Trade Marketing Manager
2 weeks ago
Etobicoke, Canada TWI Foods Inc. Full timeThe Trade Marketing Manager will be responsible for developing and executing trade marketing strategies that drive brand visibility, sales growth, and market share across various retail channels. This role involves close collaboration with the sales, marketing, and product development teams to ensure alignment on brand objectives and to create impactful...
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Trade Marketing Manager
1 month ago
Etobicoke, Ontario, Canada OpTalent | Ontario | Recruitment Full timeAbout the Role What do you envision when considering outdoor spaces such as backyards, front porches, or driveways? Our client perceives opportunities. These opportunities include crafting stunning landscapes and personal retreats. They represent the chance to turn creativity into reality, fostering connections that are more profound than mere...
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Trade Marketing Manager
2 weeks ago
Etobicoke, Ontario, Canada OpTalent | Ontario | Recruitment Full time{"title": "Manager, Trade Marketing Content", "description": "Transforming Hardscape Possibilities into RealityOur client is a leading hardscape company that sees possibilities in every backyard, front porch, and driveway. As the Manager, Trade Marketing Content, you will bridge the gap between product complexity and contractor simplicity, crafting a...
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Trade Marketing Manager
2 weeks ago
Etobicoke, Ontario, Canada OpTalent | Ontario | Recruitment Full time{"title": "Manager, Trade Marketing Content", "description": "Transforming Hardscape Possibilities into RealityOur client is a leading hardscape company that sees possibilities in every backyard, front porch, and driveway. As the Manager, Trade Marketing Content, you will bridge the gap between product complexity and contractor simplicity, crafting a...
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Trade Marketing Manager
1 week ago
Etobicoke, Ontario, Canada OpTalent | Ontario | Recruitment Full timeAbout the OpportunityWe are seeking a highly skilled Trade Marketing Manager to join our team. As a key member of our marketing department, you will be responsible for developing and executing a comprehensive content strategy that showcases our company's expertise in the hardscape industry.Key ResponsibilitiesDevelop and lead the execution of a go-to-market...
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Trade Marketing Manager
1 week ago
Etobicoke, Ontario, Canada OpTalent | Ontario | Recruitment Full timeAbout the OpportunityWe are seeking a highly skilled Trade Marketing Manager to join our team. As a key member of our marketing department, you will be responsible for developing and executing a comprehensive content strategy that showcases our company's expertise in the hardscape industry.Key ResponsibilitiesDevelop and lead the execution of a go-to-market...
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Trade Marketing Intern
1 month ago
Etobicoke, Canada Sunwing Full timeThe Opportunity: Under Sunwing Vacations, we are looking for a Trade Marketing Intern to join us in making vacation dreams come true. As the Trade Marketing Intern, you will assist the Trade Marketing Team with account-based marketing, social media, events and other day-to-day support as needed. The position reports to the Trade Marketing Manager ...
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Trade Marketing Manager
3 weeks ago
Etobicoke, Ontario, Canada OpTalent | Ontario | Recruitment Full timeAbout the OpportunityOur client, a leading hardscape company, is seeking a highly skilled Trade Marketing Manager to join their team. As a key member of the organization, you will play a crucial role in shaping the company's digital presence and content strategy.The ideal candidate will have a proven track record of developing and executing successful...
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Trade Marketing Manager
3 weeks ago
Etobicoke, Ontario, Canada OpTalent | Ontario | Recruitment Full timeAbout the OpportunityOur client, a leading hardscape company, is seeking a highly skilled Trade Marketing Manager to join their team. As a key member of the organization, you will play a crucial role in shaping the company's digital presence and content strategy.The ideal candidate will have a proven track record of developing and executing successful...
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Marketing Assistant
4 months ago
Etobicoke, Canada Elite Marketing and Sales Full timeWe are currently seeking bilingual individuals who are ambitious and energetic to join our rapidly expanding marketing department! At _**Elite**_, we firmly believe that authentic relationships are key to success in any field. Therefore, we are committed to fostering genuine connections with everyone we work with. We are currently seeking a highly motivated...
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Trading Manager
4 months ago
Etobicoke, Canada Cascades Full time**Welcome home!** At Cascades, **Sustainable Development** means** Respecting the True Nature** of our 10,000 talents. We put you first: - Flex and connected mode (telecommuting, flexible schedule) - Profit sharing plan - Telemedecine, Group insurance and pension plan with company contributions - Accessible gym space or annual flexible reimbursement...
