Associate Manager

3 weeks ago


Toronto ON, Canada Cardinal Path Full time

Merkle | Cardinal Path empowers brands to maximize their data and activate against it to pursue our goals. Our passionate experts are an extension of our clients' teams, applying their knowledge to help brands maximize media and technology on the path toward digital transformation.



The Associate Director, Analytics Implementations will be a leader who inspires the processes related to implementing analytics for our customers and oversee a team of managers. The goal for this role is to ensure Cardinal Path is delivering high quality web analytics implementations and other analytics infrastructure; You will help managers deliver training programs for staff on performing analytics implementations
You will help other team members define and refine our processes for performing analytics implementations
You will deploy goals of improving quality of deliverables across projects
You will participate in strategic planning and be a voice on the larger organizational expansion of the technical team
You will educate client partners on best practices and proper management of digital analytics infrastructures and promote informed decisions
You will consult with clients or their agencies on projects requiring web analytics platform selection, implementation, platform remediation, and dashboard development
You will work with client development teams to install and configure web analytics services such as Google Analytics and Adobe Analytics
You will provide best practice consulting services to clients in solving their web analytics platform strategy and technical needs
You will partner with multiple teams within our client's organization to ensure that best practices in metrics are being exposed to our client management and core website decision makers
You will work collaboratively across internal departments within Cardinal Path on projects that break down internal work silos
You will contribute to Cardinal Path's overall business management and growth
You will report into the Director, Analytics Implementations
You will contribute to our approach to diversity, equity and inclusion (DEI)
Bachelor's degree or equivalent
~ Knowledge of Tag Management Solutions such as Google Tag Manager, Adobe Launch, or Tealium iQ
~8-10 years on-the-job experience implementing web analytics tools such as Google Analytics or Adobe Analytics with most recent experience leading a team
~ Minimum 3 years experience with web development
~ Experience with HTML and web protocols
~ Advanced JavaScript skills
~ Comfortable presenting findings and providing training on analytics tool usage
~ Experienced with team development, conflict management and organic client growth

A range of medical, dental, RRSP, paid time off, and other benefits also are available to all permanent employees.


We know through experience that different perspectives and backgrounds foster a stronger and more creative work environment that delivers better results. This can be a remote role (Vancouver or Toronto preferred).


#LI-Remote


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