Specialist, Marketing Automation

4 weeks ago


Canada Absorb Technology Full time

The Marketing team is poised for unprecedented growth and opportunity. There is a unique opportunity to join a rising organization and make a significant and immediate impact." – Mark Lynch, Director, Digital Media
As a Paid Search Specialist at Absorb, you will play a pivotal role in driving our digital marketing initiatives, particularly focusing on paid search campaigns. Monitor and analyze campaign performance metrics, identifying areas for optimization and improvement.
Generate regular reports and dashboards to communicate campaign performance and insights to stakeholders.
Actively participate in testing new ideas, ad formats, and targeting tactics to drive continuous improvement.
Provide recommendations for website and landing page optimization to improve conversion rates.
Bachelor's degree in Marketing, Advertising, Business, or related field.
~Proven track record of success in optimizing campaigns to achieve key performance metrics (e.g., Strong analytical skills with the ability to interpret data, draw insights, and make data-driven decisions.
~ Google Analytics, Salesforce, 6Sense, etc) is a plus.
~ Absorb LMS, Google Analytics, Marketo, Salesforce, ZoomInfo, LaneFour, Outreach, Drift and beyond.

Fully remote-first work with flexible work arrangements
Comprehensive Health and Wellness Benefits including retirement savings programs, eligibility for two different bonus plans, generous time off, comprehensive medical and dental benefits based on your country of location
Games room, meditation & yoga space, state of the art workplace for Absorbers in our Calgary office
Absorb Software is a remote-first company that provides online training solutions to leading organizations around the world. Absorb is a cloud-based learning management system (LMS) engineered to inspire learning and fuel business productivity. Our online learning platform combines forward-thinking technology built to scale as our customer’s organizations grow. We empower learners to enrich their lives, workplaces and communities.
We achieve exceptional results by genuinely caring about each other and the work we do
Absorb is proud to be an equal opportunity employer, we celebrate diversity and are committed to creating a safe and inclusive environment for all our people. Successful candidates for this position will be subject to pre-employment background screening, including a criminal record check and must be able to show proof of legal eligibility to work in the country they have applied to without sponsorship.



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