Director of Influencer Strategy

3 weeks ago


Québec QC, Canada 1000heads Group Full time

1000heads is looking for an experienced Director of Influencer Strategy & Relationships to join our growing team. Our ideal candidate has experience planning and executing influencer campaigns and is well-versed in key aspects of influencer content and relationship management. This is a great opportunity to work on a team that serves as the center of excellence for influencer strategy.

What You Will Do

  • Leading projects as the day-to-day influencer specialist for your assigned clients.
  • Management of influencer marketing campaigns, including briefing and strategic planning, influencer sourcing & communication, execution, paid amplification, reporting and billing
  • Interface and collaborate directly with the account team and clients in the building of strategic influencer plans
  • Negotiation and relationship oversight with influencers and their agent/managers
  • Supervision and mentorship of junior team members
  • Present influencer marketing plans to account teams and clients, as needed
  • Training and day-to-day interface within influencer management platform, along with key vendor partners
  • Assist in consultations and presentations for new business initiatives and client requests
  • Minimum of 5 years of experience planning and executing influencer marketing campaigns
  • Versed in key aspects of influencer content and relationship management, including influencer strategy, sourcing, communications, negotiations, content review processes, execution and reporting
  • Experience working in influencer marketing platforms (Mavrck, Upfluence, AspireIQ, etc.) and/ or with influencer marketing vendors
  • Deep knowledge of (and passion for) best practices and industry trends in influencer marketing
  • Strong understanding of the various social channels: Instagram, Facebook, Pinterest, Linkedin, YouTube, Twitter, TikTok
  • Experience working on paid social media campaigns or within social platforms a plus
  • Comfortable speaking to mid- and high-level client contacts
  • Self-starter, highly motivated, positive demeanor, excellent communicator, ability to juggle multiple assignments simultaneously
  • Ability to work under pressure and assimilate large quantities of information quickly, while maintaining attention to detail
  • Excellent computer skills including Microsoft Office (especially Excel and PowerPoint)
  • Reasonable availability to respond to requests and attend the real-time needs of campaigns outside of normal business hours
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