Virtual Digital Marketing Director

1 week ago

Montréal QC, Canada exagens Full time

At Exagens, we’re using cutting-edge technology, data analysis, behavioral science, and more to enable financial institutions grow while helping people to make better financial decisions. Already in use by millions of people worldwide, we’re hard at work expanding the capabilities of our products and growing our market presence. If you’re a problem solver interested in shaping the future of the financial industry and working in a collaborative environment which empowers you to own your own projects while giving you both the freedom and coaching to grow, we’d love to meet you. The products and company we are building are unique and are already having head-turning impact. As our sole dedicated marketing person, you will be in a position to define and own the marketing function while enjoying outsized potential for personal and career growth as we expand.

We are looking for a person equally passionate about product and company marketing who gets excited by the idea of opening new markets. As Marketing Manager, you will have a sandbox to play in limited only by your imagination and a place to use all of your skills and acquire new ones. You will help accelerate our growth by ensuring exagens effectively communicates its ability to meet the needs of financial institutions and is aligned as a long-term partner.
If you're the creative & proactive type who likes new challenges and diversity and seeks a place to spread your wings, we're looking for you and you should be looking for us. We are seeking a person with a track record of marketing software solutions and services to enterprise clients, preferably in financial services who equally enjoys wearing a “strategic hat” as well as a “hands-on hat”. doing your research, building out your plan of action, writing content, and maybe even designing a graphic or two . At exagens, you’ll be surrounded and supported by some amazing people who are light on ego and formality, high on curiosity, and flat out want to achieve big things.


In a nutshell, you will be responsible for creating and implementing the go-to-market plan encompassing our website, content marketing, business social media, email marketing, events/webinars, public relations, and sales tools. This role requires you to develop an understanding of key customer stakeholders, both on the business and product side, to create the right tools, content, and messaging to promote our brand and enable our sales team.

Work with the executive team to ensure achievement of qualitative and quantitative market traction KPIs and sales targets
· Network and build co-marketing relationships with key accounts and partners
· Ensure consistent branding across all media and channels
· Understand and embody the vision for the product and user/market experience
· Engage with customers, partners, and media through various means to help evangelize our company and product capabilities
· Experienced at marketing: Experienced at account based marketing
· Attentive to detail with an eye for quality– you view your work as representative of yourself
· An author, experienced presenting new products, write engaging copy, and telling the ‘story’ of products in fluent English
· Equipped with a bachelor’s or Master’s degree in Business/Marketing or other relevant education/work experience

Bonus Assets:
Experience working within, or marketing to, financial institutions
Cross-functional project leadership skills
Experienced working with Adobe Creative Suite and/or relevant design/ presentation tools
Fluency in French


Tier-1 medical, dental, vision plan
Our office in one of the oldest, coolest buildings in Montreal’s Old Port
A kitchen stocked with free drinks, snacks, fruit, wine & beer and more
Team get-togethers, video games and spontaneous Nerf gun wars
Easy access by public transit or car, company bike rack & bike, in-house showers

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