Senior Manager, Commercial Execution

Senior Manager, Commercial Execution page is loaded Senior Manager, Commercial Execution Apply locations Alberta time type Full time posted on Posted 30+ Days Ago job requisition id JR-040315

Company Name: Corby Spirit and Wine Limited

Location: Calgary, AB OR Vancouver B.C

Hiram Walker and Corby’s portfolio of owned brands include some of the most renowned brands in Canada, including JP Wisers, Canadian Whisky, Lamb's Rum, and Polar Ice Vodka. Corby distributes leading Pernod Ricard international brands such as ABSOLUT Vodka, Chivas Regal, Glenlivet, Ballantine’s Scotch Whiskies, Jameson Irish Whiskey, Beefeater Gin, Malibu Rum, Kahlua Liqueur, Mumm Champagne, Jacob's Creek, Wyndham Estate and Stoneleigh wines. An overview of the entire Corby portfolio shows over 5,000,000 cases sold annually, with Corby being a significant importer of wines and having an approximate 21 percent market share of spirit sales in Canada. We were named one of Canada’s Best Workplaces for 7 years by The Great Place to Work Institute Canada, based on employee survey results and an audit of workplace excellence and people management practices.

Working here is all about igniting conviviality in all that we do. Derived from the French word convivialité, it means human connection, authenticity, friendly, and jovial. We are in the business of creating moments that matter, starting with how we work Let your ambition lead you toward outstanding opportunities with progressive rewards. For insight on our heritage please click:

Position Summary

The Senior Manager Commercial Execution-Western Canada is accountable for overseeing the development, deployment and assessing the impact of Corby’s in-market activities. This pivotal role will focus its efforts on continually raising the bar on execution by providing a clearly defined view of executional expectations, both the ‘what’ and the ‘how.’

Experienced and knowledgeable in the fundamentals of selling, this role requires a leader who is well organized, a strong communicator and motivator of people and an individual who enjoys working in a competitive and fast-paced environment.

Key Responsibilities and Accountabilities

• Collaborates with the Director of Commercial Execution and the Sales Managers on the development and cascading of annual, quarterly and monthly sales targets for the Execution Team.
• Collaborates with the Business Planning Manager and Sales Managers to develop, cascade and monitor performance of Quarterly and Monthly sales objectives. Ensures these objectives are loaded into the Corby CRM (ACE) as per the expected timelines.
• Oversees Sales Team productivity and ensures performance is aligned with established KPIs.
• Responsible for Sales Team comprehension of the execution standards (from the Execution Playbook) and the in-market call process (CATs program).
• Oversees regional promotional budgets, ensuring the appropriate investment guidelines and tracking mechanisms are in-place.
• Accountable for the development (Coaching the Coach) for direct report Sales Managers within a defined region.
• Responsible for the recruitment and onboarding for a team of direct reports. Provides ongoing career coaching, builds capabilities and develops future talent for the organization.
• Responsible for the on-going performance management of direct reports, through monthly performance huddles with individual team members and by the adoption of Corby’s annual performance review cycle.
• In collaboration with the Sales Managers, responsible for the recruitment of all new sales personnel.
• Responsible for the timely reporting of information to Regional Trade Marketing Manager, Commercial Managers and the Regional Directors regarding competitive activity for new products, pricing, promotional and other merchandising activities.
• Responsible for raising the execution bar through evaluation of in-field execution and ongoing dialogue with the Director of Execution Commercial Execution and Business Planning Manager to evolve current ways of working improve quality of objectives.
• Collaborates with the Director of Commercial Execution to highlight new ways of working to improve performance or opportunities to enhance sales capabilities through the development and deployment of sales training programs.

Preferred Education and Experience

• University Degree
• Minimum of 3-5 years leadership/strategic experience within the spirits or CPG industry
• Local market knowledge is preferred

Other Skills Required

• Strong business acumen with analytic ability to assess business and drive organization forward
• Proven ability to manage conflict, people and issues
• Proven ability to influence and collaborate in a matrix organization
• Some travel required

We welcome and encourage applications from individuals from all groups, including aboriginal, women, visible minorities, and persons with disabilities, regardless of race, ethnicity, sexual orientation, creed, family status, national origin, age, and gender.

Pernod Ricard and its Canadian Affiliates Corby Spirit and Wine Limited, and Hiram Walker & Sons Ltd. are committed to providing accessible employment practices. Should you require accommodation during any phase of the recruitment process or wish to view our accommodation policies, please contact the Human Resources Department at Accessibilty.Canada@pernod-ricard.com . For Ontario Applicants, our practices are in compliance with the Accessibility for Ontarians with Disabilities Act and the Ontario Human Rights Code.

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Pernod Ricard is the No.2 worldwide producer of wines and spirits with consolidated sales of €8,448 million in FY20.

Created in 1975 by the merger of Ricard and Pernod, the Group has developed through organic growth and acquisitions: Seagram (2001), Allied Domecq (2005) and Vin&Sprit (2008). Pernod Ricard, which owns 16 of the Top 100 Spirits Brands, holds one of the most prestigious and comprehensive brand portfolios in the industry, including: Absolut Vodka, Ricard pastis, Ballantine’s, Chivas Regal, Royal Salute, and The Glenlivet Scotch whiskies, Jameson Irish whiskey, Martell cognac, Havana Club rum, Beefeater gin, Malibu liqueur, Mumm and Perrier-Jouët champagnes, as well Jacob’s Creek, Brancott Estate, Campo Viejo, and Kenwood wines.

Pernod Ricard’s brands are distributed across 160+ markets and by its own salesforce in 73 markets. The Group’s decentralised organisation empowers its 19,000 employees to be true on-the-ground ambassadors of its vision of “Créateurs de Convivialité.” As reaffirmed by the Group’s strategic plan, “Transform and Accelerate,” deployed in 2018, Pernod Ricard’s strategy focuses on investing in long-term, profitable growth for all stakeholders.

The Group remains true to its three founding values: entrepreneurial spirit, mutual trust, and a strong sense of ethics, as illustrated by the 2030 Sustainability and Responsibility roadmap supporting the United Nations Sustainable Development Goals (SDGs), “Good times from a good place.” In recognition of Pernod Ricard’s strong commitment to sustainable development and responsible consumption, it has received a Gold rating from Ecovadis.

Pernod Ricard is also a United Nation’s Global Compact LEAD company.