Senior Marketing Communications Specialist
3 weeks ago
Bring your best and truest self. We celebrate what makes us different and what brings us all together. At Greenway Health, we are committed to an inclusive environment and a culture of belonging as we pursue our purpose of healthier communities, successful providers, and empowered patients. We are united in our goal to build the future of healthcare technology. Join us.
As a key member of the marketing team, the marketing communications specialist will assist in planning and executing the company’s internal and external communication strategy, editorial and sponsored content calendar, and media relations. This experienced communications professional will be focused on Greenway’s internal and external communications and brand strategy. This cross-functional role will significantly contribute to the definition and communication of the company’s brand and positioning in the market. While this position primarily focuses on content and communications, we are an all-hands-on-deck marketing team, with the opportunity to impact the entire marketing funnel. This is an individual contributor role reporting to the Director of Marketing Communication with room to grow.
- Assist in planning, executing, and managing Greenway’s internal and external communications strategy
- Partner to execute an internal communications strategy in partnership with the executive leadership team and talent organization
- Own and manage Greenway’s sponsored content and editorial strategy, with oversite of the company’s marketing campaigns, corporate initiatives, and messaging
- Plan and drive Greenway’s digital content strategy in alignment with the product marketing and demand generation teams
- Create marketing presentations and talk tracks for key stakeholders
- Coordinate with demand generation team and product marketing team to ensure consistent and effective customer communications and brand strategy
- Obtain necessary consent and provide final approval on all marketing communications
- Adhere to Greenway’s global communications policy to ensure consistent messaging, transparent communications, and strong brand representation
- Create a cross-functional communication network with key stakeholders in each functional area
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Canada Vista Equity Partners Management, LLC Full timeSenior Marketing Communications Specialist (Remote Opportunity) At Greenway Health, we are committed to an inclusive environment and a culture of belonging as we pursue our purpose of healthier communities, successful providers, and empowered patients. We are united in our goal to build the future of healthcare technology. As a key member of the marketing...
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