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Company Overview:
Join WinMagic to become a trusted partner in cybersecurity, help defeat cyberattacks, and simplify online authentication. With significant growth opportunities in business development and sales, we are poised for expansion. Play a pivotal role in shaping the future of emerging technologies and building a cyber-safe world.
WinMagic has revolutionized disk encryption and expanded into passwordless authentication, offering a secure, hassle-free solution with no user action required. MagicEndpoint meets Zero Trust requirements by verifying both user and device for all applications and transactions. Our advanced biometric and multi-factor authentication, combined with state-of-the-art encryption, ensures seamless and secure access for individuals and organizations.
Job Summary:
Reporting to the Vice President of Marketing, this role will be responsible for developing, implementing and executing strategic and tactical marketing plans for our organization in order to produce pre-qualified leads and attract potential customers. This individual will be responsible for creating and executing strategies that promote brand awareness, drive customer engagement, and contribute to overall business growth.
Job Responsibilities:
•Work with Vice President of Marketing and management team to develop marketing plans and budget to support business objectives
•Work closely with key stakeholders and the rest of the marketing team to ensure on-time delivery of effective marketing programs to a variety of audiences.
•Responsible for web content development, B2B demand generation, campaign management, conferences/events, branding, SFDC entries and updates, and monitoring and reporting on key KPIs.
•Align with product development & sales engineers to understand WinMagic’s products and competitive environment(s) as they relate to marketing needs
•Work with our content creator and writer to draft and/or direct development of print/online ads, direct/email programs, sales collateral, white papers, case studies, and website content, etc.
•Manage third party contractors and agencies as needed
•Collaborate with Events Coordinator for tradeshow/event participation including event coordination and management and development of required communication elements.
•Collaborate with Web team to drive success of SEO, SEM, PPC and other online marketing efforts including a strong focus on MROI.
Job Requirements:
Education:
•Post-secondary degree in Marketing or a related field is mandatory
Experience:
•5-7 years of hands-on experience in email and digital marketing: marketing automation, email marketing, social media, SEO/SEM, SEO strategy, keyword research, PPC Optimization, and SEO/SEM tools
•Experience in managing cross-functional partners and building strong and effective relationships
•Creative thinker who can bring in new ideas and approaches to processes
•Creative problem-solving skills; pro-active, strategic, analytical and an eye for detail
•Experienced project manager who can execute multiple concurrent projects while adhering to tight deadlines and managing cross-functional teams of peers, executives and others across the organization.
Strategic and detail-oriented skills:
•Demonstrated proficiency in both strategic thinking and attention to detail
•Self-directed and independent, yet able to work well with diverse teams while keeping all stakeholders “in the loop”
•Passionate and proactive multi-tasker who can lead teams and projects independently
•Strong sense of urgency and achievement, resilient and able to respond under pressure with excellent organizational skills to manage competing priorities
Communication:
•Demonstrated ability to communicate effectively, both verbally and in writing to a wide variety of audiences.
•Excellent verbal and written communication skills and solid presentation skills
•Solid writing skills with an ability to articulate both the business and technical value of complex products and solutions
Technical Skills:
•Expertise in Search Console, Tag Manager, Optimizely, SEMrush, and native analytics in social media platforms (e.g., LinkedIn, YouTube)
•Experience with Microsoft Office, salesforce.com experience, and online research/collaboration tools
Industry Knowledge:
•Knowledge of complex enterprise technology solutions, ideally data security, encryption and secure authentication solutions are major plus.
The annual salary range for candidates varies based on skills, qualifications, and experience. Additionally, WinMagic offers equity (where applicable), bonuses, and comprehensive benefits, including health, dental, and vision insurance, prescription drug benefits, and various paid leaves (including PTO) as per our policies. To learn more about our Total Rewards program, visit: WinMagic Careers Page.
Join WinMagic:
At WinMagic, we foster a dynamic work environment that empowers employees with the best tools, technology, and benefits to maximize productivity. We accommodate diverse work styles and provide flexibility and mobility options to enable all employees to thrive creatively and professionally, irrespective of their location. Discover your place at WinMagic today
WinMagic is proud to be an Equal Opportunity Employer, fostering a diverse and inclusive workplace. We will consider qualified applicants from all backgrounds regardless of race, color, religion, sex, sexual orientation, gender identity or expression, national or ethnic origin, age, disability, family status, or any other protected status. If you require accommodation in the recruitment and selection process, please contact Human Resources at Hiring@WinMagic.Com.
No recruitment agency phone calls/emails/submissions please.
WinMagic adheres to applicable data privacy and security laws and regulations. For more details, refer to our Privacy Policy at: WinMagic Privacy Policy.
