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Content Writer

3 months ago


Toronto, Canada Apex Systems Full time

Content Writer


Apex Systems is a staffing and consulting firm and we are looking for a Content Writer with 5+ years experience with content creation and management, exposure to Wealth Management products, and understanding of working in an Agile team to place at our client, a Big Five Bank.


Client: Big Five Bank

Contract: 6-month rolling contract.

Location: Toronto - 2 days/week


Job Description:

  • Ensuring content aligns with brand standards and guidelines
  • Uploading image, videos and other media assets.
  • Scheduling and publishing of contents
  • Structuring of content within CMS Contentful using RTE (Rich Text Editor).
  • Applying proper formatting for readability, accessibility and SEO.
  • Adding proper SEO titles, descriptions, tags, and other metadata or schema to content to optimize for both onsite and offsite search
  • Saving in draft and preview for review and approvals.
  • Working will content owners and stakeholders for validation and content refinements.
  • Managed triage request and daily BAU funnel
  • Maintaining the website content space and organization of the content.
  • Understanding, creating and managing content hierarchies and relationships between levels.
  • Perform quality checks for grammar, spelling and styles.
  • Ensure and confirm all media assets (images, videos, etc) are correctly formatted and presented in the correct file type, and dimensions.
  • Coordinating with other members of the team (UX designer, journey owner, marketing, and support) to ensure a cohesive process for content publishing.
  • Stakeholder interaction and engagement.
  • Expected to be the Subject Matter Expert (SME) within Contentful, support the onboarding of new users into the Contentful space.
  • Provide support and troubleshooting for content related issues.
  • Provide update and continuous improvement for authoring within the Contentful space.


Key Qualifications:

  • 5+ years experience as a Content Writer or Author
  • Exposure to the banking domain and products
  • Experience with content creation utilizing tools like Contentful, Bynder, Vidyard, Pardot
  • Knowledge of Metadata Management with Contentful, Algolia Search, or similar
  • Experience with Workflow management on tools such as Workfront
  • Exposure to working in an Agile environment with JIRA
  • Bilingual in English and French