GHB - UK Sales Development Executive

6 months ago


Toronto, Canada The Cigna Group Full time

The Position

We are hiring for an exciting sales development position within Cigna's Global Health Benefits team to focus on SME businesses within the UK market. In this role, you will be central to expanding our presence in the market amongst both small and mid-market businesses, while focusing on sourcing, and developing prospects uncovering highly qualified leads.

As an SDE, you will work closely with GHB Sales Managers, discovering, nurturing, and managing the SME sales funnel, developing key influencer relationships, and building an SME sales pipeline that translates into viable opportunities through Broker Meetings face to face/telephone or video.

Within this high-growth team, you will be measured by SME opportunity generation and regional growth targets. You will focus on progressing regional prospecting and leading growth campaigns, assuming full responsibility for the end-to-end sales cycle for opportunities. This is the perfect role for an individual with a passion for a career in sales and relationship management.

Key Responsibilities:

  • Represent Cigna, and raise profile of business/solutions, by attending industry events/conferences not usually in agenda, such as BIBA, ABI, AMII including general EB events with a view to drive direct leads/opportunities into Cigna and establish new broker relationships.
  • Develop and expand UK broker market – Canvas Cigna UK broker relationships, have never, or have not previously engaged with Cigna Healthcare Europe (within past 3 years).
  • Raise profile of Cigna Global Health Europe brand in UK
  • Liaise with key brokers to discuss, manage, and nurture SME pipeline, ensuring all opportunities successfully follow through the sales cycle.
  • Collaborate with your Sales Managers to develop SME strategies for key Broker Partners
  • Take ownership of all quotations by ensuring internal processes are followed and deadlines are met.
  • Assume responsibility for the end-to-end sales cycle of SME prospects.
  • Act as the subject matter expert on Global Medical product offerings and value proposition, nurturing and developing skills and product knowledge of key broker partners.
  • Collaborate with regional Sales Managers in internal & external meetings and other activities such as pitch presentations to drive successful sales outcomes.
  • Support regional marketing campaigns and events, working cross-functionally with the marketing team to raise awareness of the services to be delivered in marketing campaigns.
  • Collaborate with the sales and marketing teams by working to test sales messaging, refining the value proposition, and executing the company’s go-to-market strategy.
  • Ensure successful follow through of sales cycle by maintaining accurate activity and lead qualification information in Salesforce.
  • Facilitate regional pipeline review meetings with your sales Managers, collating all necessary data and report required to determine pipeline health and track sales performance.
  • Drive attendance for webinars and live seminars, set meetings for conferences.
  • visits to Glasgow/Greenock offices
  • Work closely with our individual team to unearth new brokers.

KPIs

  • Meet or exceed assigned quota of a minimum of Meetings/Visits, Meetings with evidenced defined purpose, outcomes.
  • Achieve joint and regional sales targets for GHB UK SME Medical products pre-determined by management.
  • Achieve / exceed set productivity and quality standards.

Skills/Qualities:

  • Minimum of 1 years’ experience in a face-to-face B2B Sales Environment.
  • Proven track record in achieving Sales targets.
  • Hunger to meet and exceed targets.
  • Strong customer focus with ability to identify and solve problems.
  • Excellent prioritisation and time management skills
  • Flexible approach to work
  • Strong presentation and negotiating skills.
  • experience in employee benefits, specifically PMI or IPMI ideal, but not essential.

About Cigna Healthcare

Cigna Healthcare, a division of The Cigna Group, is an advocate for better health through every stage of life. We guide our customers through the health care system, empowering them with the information and insight they need to make the best choices for improving their health and vitality. Join us in driving growth and improving lives.



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