Marketing Agent
2 weeks ago
Position: Marketing Agent
Location: Hamilton, ON
Type: Full-time
Department: Marketing
Reports to: Marketing Manager / Director of Marketing
About the Role:
We are seeking a motivated Marketing Agent to join our dynamic team. In this role, you will be responsible for executing marketing campaigns, generating leads, and building strong relationships with potential customers. The ideal candidate will have a passion for marketing, excellent communication skills, and a results-driven mindset.
Key Responsibilities
- Lead Generation: Identify and reach out to potential clients, manage leads, and follow up on inquiries to convert them into sales opportunities.
- Market Research: Conduct research to understand market trends, competitors, and customer needs. Provide insights to improve marketing strategies.
- Customer Engagement: Act as a point of contact for customers, handling inquiries, resolving issues, and maintaining strong client relationships.
- Analytics and Reporting: Track the performance of marketing activities and provide detailed reports on KPIs, including traffic, leads, and conversion rates.
- Collaboration: Work closely with sales, product, and design teams to align marketing initiatives with company goals.
Skills, Knowledge and Expertise
- Strong written and verbal communication skills.
- Familiarity with digital marketing tools and social media platforms (e.g., Facebook, Instagram, LinkedIn, Google Analytics).
- Ability to work independently and as part of a team.
- Strong organizational skills and attention to detail.
- Creativity and the ability to think outside the box.
Benefits
- Competitive salary
- Health, dental, and vision insurance
- Paid time off and holidays
- Opportunities for professional development and advancement
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