Sr. Manager, Brand Marketing

6 months ago


Toronto, Canada Joe Fresh Full time

Founded in 2006, Joe Fresh is a leading source for modern style and accessible design, offering comprehensive lifestyle collections for men, women and children. Joe Fresh delivers quality and compelling value in categories spanning in apparel, accessories, and footwear. Joe Fresh collections are polished and sophisticated, with a focus on essential designs that appeal to a broad range of style-savvy consumers. With more than 350 Joe Fresh departments from coast to coast, the Joe fresh network is more than a great place to shop, it’s a great place to work. We’re committed to building our talented team who champion collaboration, kindness, and inclusivity. We are looking for innovative, hardworking, and collaborative team members for our Joe Fresh team. Join our team in our goal of helping Canadians Live Life Well®.

In addition, we believe that compliance with laws is about doing the right thing.Upholding the law is part of our Code of Conduct – it reinforces what our customers and stakeholders expect of us.

Position Overview: Senior Manager, Brand Marketing

The Sr. Manager, Brand Marketing role focuses on strategic and executional excellence for national Joe Fresh marketing campaigns, always-on content and special projects that are executed in-store or online. This role is key in driving collaboration across multiple stakeholder groups to ensure seamless delivery of marketing plans and programs that support sales, category and brand objectives and KPIs.

Responsibilities:

Help define and drive Joe Fresh’s brand strategy with the objective to maintain and grow positive brand health results year over year Ownership of the end-to-end campaign planning process for small-scale up to national campaigns. Lead campaign strategy and execution from creative briefing to successful delivery of on-concept and on-time assets Collaborate with leadership and business partners to ensure marketing briefs align to strategic and annual plan objectives, leveraging data and insights whenever possible Manage review cycles with senior decision-makers and act as the primary point of contact for internal/external agency counterparts and brand partners Lead content marketing across Joe Fresh instore and Joefresh.com in partnership with our trading partners at Loblaw Digital to ensure strong and consistent brand marketing across online and instore channels Responsible for creating an exciting in-store experience, leveraging best practices for in-store marketing supported by the Marketing Specialist Work with internal partners (Hard Discount, Market and PC Express) to build Joe Fresh’s marketing presence and grow collaboration opportunities Oversee execution of seasonal creative content through on and off figure photoshoots Manage yearly budget: marketing spend, allocation and forecasting Lead and coach a team of two brand marketers to translate business needs into actionable items, while providing them with developmental support and guidance that contributes to a positive team working environment

Requirements:

7-10 years’ previous experience in marketing/project management/leading a team of marketers Creative thinker with a pulse on fashion industry trends. Fashion experience is an asset Strong relationship management skills with the ability to collaborate and problem solve across various groups across the organization (i.e. legal, category, creative, ops teams) Ability to identify opportunities to drive efficiencies in current work processes to mitigate toil Bilingual English/French language skills are an asset, though not required

How You’ll Succeed :
At Joe Fresh, we seek great people to continually strengthen our culture.We believe great people model our values, are authentic, build trust and make connections.

If that sounds like you, and you are open-minded, responsive to change and up to the challenges provided in a fast-paced retail environment, apply today.

Joe Fresh recognizes Canada's diversity as a source of national pride and strength. We have made it a priority to reflect our nation’s evolving diversity in the products we sell, the people we hire, and the culture we create in our organization. Accommodation is available upon request for applicants with disabilities in the recruitment and assessment process and when hired.



  • Toronto, Ontario, Canada Joe Fresh Full time

    Brand Marketing Senior Manager Role OverviewThe Sr. Manager, Brand Marketing position focuses on strategic and executional excellence for national Joe Fresh marketing campaigns, always-on content and special projects that are executed in-store or online.Responsibilities:Drive Joe Fresh's brand strategy with the objective to maintain and grow positive brand...


  • Greater Toronto Area, Canada Church's Texas Chicken Full time

    Church's Texas Chicken in Canada is in search of a Sr. Brand Marketing Manager for the region.The ideal candidate will have experience working in the restaurant industry - with experience in Quick Service Restaurant (QSR) or a multi-location restaurant franchise business and live in the Greater Toronto Area.This Brand Manager will be responsible for the...


  • Greater Toronto Area, Canada Church's Texas Chicken Full time

    Church's Texas Chicken in Canada is in search of a Sr. Brand Marketing Manager for the region.The ideal candidate will have experience working in the restaurant industry - with experience in Quick Service Restaurant (QSR) or a multi-location restaurant franchise business and live in the Greater Toronto Area.This Brand Manager will be responsible for the...


  • Greater Toronto Area, Canada Church's Texas Chicken Full time

    Church's Texas Chicken in Canada is in search of a Sr. Brand Marketing Manager for the region.The ideal candidate will have experience working in the restaurant industry - with experience in Quick Service Restaurant (QSR) or a multi-location restaurant franchise business and live in the Greater Toronto Area.This Brand Manager will be responsible for the...


  • Greater Toronto Area, Canada Church's Texas Chicken Full time

    Church's Texas Chicken in Canada is in search of a Sr. Brand Marketing Manager for the region. The ideal candidate will have experience working in the restaurant industry - with experience in Quick Service Restaurant (QSR) or a multi-location restaurant franchise business and live in the Greater Toronto Area. This Brand Manager will be responsible for the...


  • Greater Toronto Area, Canada, Ontario Church's Texas Chicken Full time

    Church's Texas Chicken in Canada is in search of a Sr. Brand Marketing Manager for the region.The ideal candidate will have experience working in the restaurant industry - with experience in Quick Service Restaurant (QSR) or a multi-location restaurant franchise business and live in the Greater Toronto Area.This Brand Manager will be responsible for the...


  • Toronto, Canada Lilly Full time

    We’re looking for people who are determined to make life better for people around the world. This role is determined to be a flexible worker, where on-site presence in the Toronto office is expected to be 4-12 days per month, as determined by your manager and business needs. RESPONSIBILITIES Reporting to the Business Unit Lead, the Sr Brand Manager...


  • Toronto, Canada Ferrara Full time

    Job Location: ​Toronto​ The role is based in Toronto and will require up to 25-30% travel. Want to make an impact? The Sr. Marketing Manager, Canada will have the opportunity to substantially influence Ferrara’s growth trajectory and elevation as a global leader, and specifically within the Canadian market. Reporting to the Canada...


  • Toronto, Canada Brand Vision Marketing Full time

    _**Join Our Dynamic Team at Brand Vision!**_ Are you passionate about sales and thrive in a collaborative, innovative environment? Brand Vision, a premier marketing agency based in Toronto, is seeking a dedicated Sales Specialist to contribute to our growth and client success. **About Us**: Brand Vision is a leading marketing & web design agency...


  • Toronto, Ontario, Canada Joe Fresh Full time

    Job Title: Senior Manager, Brand MarketingFounded in 2006, Joe Fresh is a leading source for modern style and accessible design, offering comprehensive lifestyle collections for men, women and children. Our goal is to deliver quality and compelling value in categories spanning apparel, accessories, and footwear. We strive to create polished and sophisticated...

  • Social Media Manager

    5 months ago


    Toronto, Canada Brand Vision Marketing Full time

    **About Brand Vision Marketing**: Brand Vision Marketing stands as a premier marketing agency across North America, distinguished for our cutting-edge web design, branding, SEO, and consulting services. Our commitment to innovation and excellence has propelled our diverse clientele toward success. At Brand Vision Marketing, we strive to surpass our clients'...

  • Social Media Manager

    5 months ago


    Toronto, Canada Brand Vision Marketing Full time

    **About Brand Vision Marketing**: Brand Vision Marketing stands as a premier marketing agency across North America, distinguished for our cutting-edge web design, branding, SEO, and consulting services. Our commitment to innovation and excellence has propelled our diverse clientele toward success. At Brand Vision Marketing, we strive to surpass our clients'...


  • Toronto, ON, Canada Bond Brand Loyalty Full time

    About Us: At Bond, we specialize in creating enduring relationships between brands and their customers through innovative customer engagement and loyalty solutions. As a global leader in our field, we are committed to delivering exceptional experiences that drive business growth. With multiple legal entities and offices across Canada, the United States,...


  • Toronto, Ontario, Canada Export Development Canada Full time

    Job Title: Sr. Brand Strategy ManagerJob Summary: We are seeking a highly skilled Strategic Brand Manager to join our team at Export Development Canada. As a key member of our marketing team, you will be responsible for developing and implementing brand strategies that drive business growth and success.Key Responsibilities: • Develop and execute...


  • Toronto, Ontario, Canada President's Choice Financial Full time

    About the Role:As a dynamic and creative Employer Branding Intern, you will play a key role in enhancing our employer brand and supporting talent strategy initiatives. This role combines elements of talent strategy, content creation, and marketing to help us attract, engage, and retain top talent while promoting PC Financial's unique workplace culture.Key...

  • Brand Ambassador

    4 weeks ago


    Toronto, Ontario, Canada Brand Momentum Full time

    About UsBrand Momentum is a leading sales, marketing, and retail company seeking a highly skilled Brand Ambassador to represent D'Italiano bread and bagels across Ontario.As a Brand Ambassador, you will be responsible for providing exceptional customer experiences, promoting our products, and building strong relationships with our clients.Key...


  • Toronto, Ontario, Canada Joe Fresh Full time

    Joe Fresh is a leading source for modern style and accessible design, offering comprehensive lifestyle collections for men, women and children.We are committed to building our talented team who champion collaboration, kindness, and inclusivity.This role focuses on strategic and executional excellence for national Joe Fresh marketing campaigns, always-on...

  • Brand Ambassador

    4 weeks ago


    Toronto, Ontario, Canada Brand Momentum Full time

    About UsBrand Momentum is a leading sales, marketing, and retail company seeking a Brand Ambassador to work across Ontario. As a Brand Ambassador, you will be part of a dynamic team that fosters authentic human connections across the nation.Your RoleProvide up-to-date reporting in a timely mannerRetail sampling in various locationsOutdoor guerrilla...


  • Old Toronto, Canada LG Electronics Canada Full time

    The Sr. Director, Marketing is responsible for the development and implementation of the company’s marketing strategy in conjunction with the Brand Marketing Managers, E-Commerce Marketing Managers, and Product Managers. This includes planning and directing development of brand-building programs including advertising, public relations, sponsorship, trade...


  • Old Toronto, Canada LG Full time

    Tuesday, October 29, 2024The Sr. Director, Marketing is responsible for the development and implementation of the company’s marketing strategy in conjunction with the Brand Marketing Managers, E-Commerce Marketing Managers, and Product Managers. This includes planning and directing development of brand-building programs including advertising, public...