External Communications Specialist
4 weeks ago
What it's like to be a Northbridge External Communications Specialist
The External Communications Specialist at Northbridge Financial Corporation (NBFC) will work closely with our content team and digital marketing team to drive the evolution of NBFC’s marketing and communications activities. This is an exciting and challenging role where the successful candidate will develop content strategies that amplify the reach and relevance of our brands. This is a 1 year contract position.
If you’re creative, passionate about external communications, and work well under tight deadlines, you might be just what we’re looking for. If you’re also the kind of person everyone loves to work with because you’re a team player who likes to have fun while delivering results, you should consider ending your search right here.
We want your talent
If you are great at:
Drafting press releases announcing company updates, partnerships, awards, etc. Assisting with the management of media inquiries by communicating with reporters and working with internal subject matter experts on responses. Working with executive stakeholders to draft media responses when necessary. Pitching stories to reporters to help establish Northbridge as an industry leader and increase brand visibility. Assisting internal subject matter experts with preparation for external speaking engagements by drafting talking points. Copywriting and proofreading a variety of external communications pieces including blog posts, advertisements, eBooks, advertorials, brochures, landing pages, website copy, social media posts, etc. Assisting with the brainstorming of topic ideas for content using a keyword driven approach. Ensuring any content you produce for brand websites is SEO-optimized to help drive website traffic, brand awareness, and conversion rates across all Northbridge brands. Reporting on effectiveness of content strategy, looking at website traffic, brand awareness, and conversion rates across all Northbridge brands. Creating social videos through Lumen5 tool for social channels across all three NBFC brands. Other duties as assigned.If you have:
Post-secondary education in communications, marketing, or a related field Minimum 3-5 years of hands-on experience in external communications within a B2B or B2C environment Exceptional written communication skills, and an understanding of how to write for the web Proven experience with interviewing individuals for external communications pieces Experience with CMS and website optimization tools, including WordPress, Hubspot, AhRefs, SEMRush, and other SEO tracking tools Technical SEO knowledge and experience analyzing/interpreting keyword data Experience putting together content marketing campaigns and ongoing content development plans Strong creative, project management and interpersonal skills Ability to come up with and implement innovative solutions to problems Proficiency in French is a significant advantage but not mandatory.We really mean it when we say we put you first. Here are a few ways how:
Hybrid work You get to work from the office and at home 50/50, allowing you to manage both worlds with the ease and flexibility you need. We offer competitive salaries and support your financial health through our employee share purchase plan, pension plans, RRSP, discounts on staff insurance, and more We help you prioritize your well-being from day one through flexible health benefits, early leave days, wellness programs, rewards, and recognition programs. We are invested in helping you grow in your career through education assistance to complete your CIP, FCIP, CRM or other courses desired, internal mobility, Leadership training and mentoring programs. NBFC cares about the community and supports the causes you believe in with donation matching and team volunteer days.Qui nous sommes
Nous sommes la Financière Northbridge. Nous sommes fiers d’être une société canadienne à 100 %, détenue en propriété exclusive par Fairfax Financial. Nous offrons nos services par l’entremise de nos marques Northbridge Assurance, Les assurances Federated et TruShield Assurance. Nous sommes reconnus comme étant l’une des plus importantes sociétés d’assurance de dommages des entreprises au Canada. Nos employés sont engagés à comprendre les besoins de nos clients, et nous faisons tout en notre pouvoir pour aider les entreprises canadiennes à connaître un avenir meilleur et plus sécuritaire. Nous sommes une entreprise formée de personnes passionnées qui placent les gens au cœur de leurs préoccupations. Souhaitez-vous vous joindre à une équipe qui croit en l’importance de travailler fort, et d’avoir du plaisir au travail, tout en améliorant les choses? Ne cherchez pas plus loin que Northbridge.
À la Financière Northbridge, nous avons à cœur de créer un milieu de travail inclusif où nous célébrons les employés et les accueillons comme ils sont. Peu importe qui vous êtes ou ce qui vous rend unique, nous vous accueillons à bras ouverts. Veuillez simplement nous indiquer comment nous pouvons vous aider ou vous accommoder au cours du processus de sélection.
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